A leading medical-aesthetic device company with over 1,000 employees and $400M in annual revenue. Alma develops, manufactures, and markets innovative solutions across multiple technologies, including Lasers, Ultrasound, Radio Frequency, IPL, Plasma, and more.• 𝐁𝐮𝐢𝐥𝐭 𝐚𝐧𝐝 𝐥𝐞𝐝 𝐭𝐡𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐞𝐩𝐚𝐫𝐭𝐦𝐞𝐧𝐭 from the ground up, recruiting and managing a high-performing team of 4 product managers and a CX analyst.• 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐚𝐧𝐝 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 by implementing new processes and methodologies across the product development lifecycle.• 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐞𝐝 𝐚𝐧𝐝 𝐚𝐥𝐢𝐠𝐧𝐞𝐝 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐫𝐨𝐚𝐝𝐦𝐚𝐩𝐬 with business objectives, managing a diverse portfolio of over 15 platforms combining advanced hardware and software technologies.• 𝐋𝐞𝐝 𝐚 𝐭𝐞𝐚𝐦 𝐨𝐯𝐞𝐫𝐬𝐞𝐞𝐢𝐧𝐠 𝐭𝐡𝐞 𝐞𝐧𝐭𝐢𝐫𝐞 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐥𝐢𝐟𝐞𝐜𝐲𝐜𝐥𝐞 for both hardware and software, including new product development, version updates, market research, requirements management, customer feedback, product launches, data analysis, and thorough product documentation.• 𝐂𝐨𝐨𝐫𝐝𝐢𝐧𝐚𝐭𝐞𝐝 𝐜𝐫𝐨𝐬𝐬-𝐟𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐚𝐜𝐭𝐢𝐯𝐢𝐭𝐢𝐞𝐬 with R&D, sales, operations, engineering, marketing, and service, ensuring compliance with quality systems and regulatory standards.• 𝐅𝐨𝐜𝐮𝐬𝐞𝐝 𝐨𝐧 𝐨𝐮𝐭𝐛𝐨𝐮𝐧𝐝 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, creating strategies based on deep market insights, competitive analysis, and evolving customer needs. Supported sales teams and maintained continuous engagement with subsidiaries and distributors.• 𝐄𝐬𝐭𝐚𝐛𝐥𝐢𝐬𝐡𝐞𝐝 𝐭𝐡𝐞 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 (𝐂𝐗) 𝐝𝐞𝐩𝐚𝐫𝐭𝐦𝐞𝐧𝐭, defining methodologies and processes to elevate overall customer experience, integrating customer insights and Voice of the Customer (VOC) into the product strategy.

An innovative startup transforming the Cannabis and Agritech industries through advanced AI-driven solutions.• 𝐋𝐞𝐝 𝐞𝐧𝐝-𝐭𝐨-𝐞𝐧𝐝 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 across both software and hardware domains, defining product methodologies and concepts to drive the full lifecycle—from strategic alignment with stakeholders to market analysis, requirement setting, and execution.• 𝐃𝐢𝐫𝐞𝐜𝐭𝐞𝐝 𝐚𝐩𝐩 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 by defining specifications, features, functionality, UX/UI design, A/B testing, and integrating customer feedback to ensure ongoing product improvement and success post-launch.• 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐞𝐝 𝐚𝐧𝐝 𝐞𝐱𝐞𝐜𝐮𝐭𝐞𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬, managing cross-platform campaigns and overseeing brand growth. Built and led a dynamic marketing team, including a content writer, affiliate manager, and Marcom manager

Owner of M22™ and ResurFX, the company’s flagship and best-selling products, with full responsibility for lifecycle management:• 𝐂𝐨𝐧𝐝𝐮𝐜𝐭𝐞𝐝 𝐢𝐧-𝐝𝐞𝐩𝐭𝐡 𝐦𝐚𝐫𝐤𝐞𝐭 𝐞𝐯𝐚𝐥𝐮𝐚𝐭𝐢𝐨𝐧𝐬 to identify user needs, building business cases, competitive positioning, and product 𝐩𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨 𝐫𝐨𝐚𝐝𝐦𝐚𝐩𝐬.• Led 𝐦𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 and developed detailed 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬 𝐃𝐨𝐜𝐮𝐦𝐞𝐧𝐭𝐬 (PRDs).• 𝐒𝐞𝐫𝐯𝐞𝐝 𝐚𝐬 𝐭𝐡𝐞 𝐩𝐫𝐢𝐦𝐚𝐫𝐲 𝐜𝐨𝐧𝐭𝐚𝐜𝐭 for cross-functional stakeholders, including Key Opinion Leaders (KOLs), clinical teams, sales, marketing, engineering, QA, RA, operations, and legal departments.• Developed and executed 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬, including crafting brand guidelines, messaging, marketing collateral, sales tools, and digital and social media campaigns.• Partnered with 𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐚𝐧𝐝 𝐫𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐭𝐞𝐚𝐦𝐬 to design and implement 𝐠𝐨-𝐭𝐨-𝐦𝐚𝐫𝐤𝐞𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬, driving product adoption and revenue growth.• 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐞𝐝 𝐜𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐠𝐥𝐨𝐛𝐚𝐥 𝐭𝐫𝐚𝐢𝐧𝐢𝐧𝐠 to equip teams with the knowledge and tools needed for successful product promotion.Through strategic leadership and collaboration, I played a critical role in elevating these products to market-leading positions, driving their success and impact.

Smart Medical System is a leading gastroenterology and GI endoscopy company specializing in unique balloon technology,• Full product lifecycle management, ensuring successful product development, and ongoing support.• Collaborating closely with customers to understand their specific needs and translate them into product requirement specifications.• Conducting training sessions for distributors and doctors in procedure rooms to ensure proper product usage and maximize patient outcomes.• Managing marketing activities, including MARCOM (marketing communications), developing training materials, PR (public relations), advertising, and organizing and participating in professional conferences.

A leading import and marketing company in the medical devices field.• Managing strategic clients in the field of Neurosurgery.• Demonstrating new products in operating rooms.• Create new sales opportunities while preserving the existing sales.• Training all types of medical teams.

Computer Business Sales ESSN (Enterprise Servers Storage Networking)• Managed channel partners (integration companies) to expand their collaboration with HP• Recruited new companies, assessed their business potential, and established strategic partnerships.• Oversaw cross-organizational projects within the company, ensuring successful coordination and implementation. • Planned and executed marketing programs, including organizing professional seminars and educational conferences to promote brand awareness and drive customer engagement.