Anaya B. Email & Phone Number

Chicago, Il, Us

Chicago, Illinois, United States

- Coordinate and execute daily public relations activities for Walmart, including monitoring retail and consumer insights and media coverage- Build and maintain comprehensive media lists; craft and distribute pitches to foster long-term media relationships and support various client initiatives- Lead and participate in media campaigns to establish relationships with journalists and social influencers, effectively guiding client messaging- Draft diverse media materials, including seasonal pitches, press releases, and blog posts

Chicago, Illinois, United States

-Executed daily tasks, including monitoring media coverage, drafting client notes, and participating in internal meetings across four B2B tech accounts: legal, digital, cloud-based, and healthcare-Pitched data-driven insights, commentary, thought leadership, and company news to reporters, enhancing client credibility-Created media lists to establish proactive relations with reporters and generate coverage for clients-Implemented initiatives to help healthcare, legal, cloud, and IT sectors build authority and thought leadership

Chicago, Illinois, United States

-Monitored social media channels daily for McDonald's Corporation, reporting on trends and media coverage-Cultivated influential media relationships through outreach and engagement-Pitched innovative content ideas to enhance brand engagement on social platforms, including Twitter and TikTok-Collaborated with account teams to identify and implement effective strategies for client success-Managed client mailings and vendor communications

-Produced five weekly music news articles to inform audiences about album releases and tours-Consistently met deadlines to ensure timely and accurate reporting-Collaborated with reporters, editors, and photographers to deliver high-quality and organized stories-Authored insightful and analytical music articles based on press releases and industry news

- Work individually with students that need assistance with class material inside and outside of class- Conduct in-class activities and exercises to encourage better understanding of lessons and information- Consult with students on class material, and the supervising professor for input on the class structure

Champaign, Illinois, United States

-Created engaging content for the UIUC admissions blog to inform prospective students-Pitched compelling ideas in monthly meetings to resonate with prospective and current college students-Researched and disseminated relevant UIUC news and updates to enhance audience engagement-Increased monthly viewership by analyzing and optimizing content based on viewer activity

- Provide insights related to and activate peer-to-peer marketing and communication strategies- Attend meetings and panels on career preparation and diversity and inclusion- Recruit college students and recent college graduates who are in search of career opportunities

- Enhanced student experience by locating items and responding to inquiries about school supplies and gear- Improved the pace of the work environment by assisting team members during rush weeks and slow-paced days- Aided team members when necessary to handle cash and merchandise to strengthen the company and experience