Oversee all aspects of marketing, communications, outreach, governmental relations, and advocacy for a $160 Million Nonprofit with over 200 employees▪ Led a strategic initiative elevating municipal grant donations by 29%, from $261K to $344K in a single year. Conducted▪ Transformed organizational focus from minimal to robust video content production, resulting in a remarkable 280% increase in YouTube views. Orchestrated a 400% surge in video content creation, enhancing engagement and effectively leveraging the power of visual storytelling.▪ Revolutionized advertising strategy, achieving a 27% reduction in spending by transitioning from traditional media to a targeted online and social media approach; witnessed a remarkable 20% surge in landing page traffic, underscoring the success of the revamped strategy.

▪ Managed the candidate screening and endorsement process for 60+ candidates along with executing the deliverables accompanied with the endorsements from mailers, phone banking and door hanger drops▪ Scaled the chapter’s GOTV canvasser operations from 8 to 36 in four months; successfully executing 402K Call attempts and 403K text messages and 382 Mailers sent. ▪ 30% growth in Emgage Florida social media followership in less than12 months

Collaborated with elected officials, coalition partner and community stakeholders to advocate for state policies

Oversaw day-to-day business operations and program development for NBA Hall of Famer, Dwyane Wade's Foundation (Wade's World Foundation)

▪ Managed Miami HEAT community relations and foundation outreach initiatives, overseeing high-profile events such as HEAT Players Annual Holiday Hospital visits and annual Thanksgiving Celebrations.▪ Oversaw executive reporting and external communications with senior corporate, community, and government officials. Liaised with various departments and organizations for the effective execution of events and programs.Key Accomplishments:• Assisted with the planning and management of the 2006 Family Festival Weekend, the largest Miami
HEAT fundraising initiative, raising $1,500,000 in a single weekend.• Received NBA league-wide “Best Practice” recognition for “Cause-Related Marketing/Quantified Player Appearance Tracking Report”• Achieved 3rd Place in the overall company for “Friends & Family” ticket sales promotion in 2009

Monitored the Miami HEAT International Community Affairs initiative. Support HEAT Foundation Executive Director with planning and managing community and foundation events and programs

• Assisted Event Service Dept with supervising, evaluating, and scheduling 180 event staff.• Trained 20 events staff members on usher and ticket taker duties for the American Airline Arena.• Assisted with the planning & management NBA Games, Arena Concerts and Corporate Events

• Served as managing director of a $5.8 million organization, and official spokesman for the 26,000 registered student population• Provided leadership to 16 direct reports (President’s Administrative Cabinet) focused on key initiatives to enhance FAU student experience• Negotiated and Established a $30,000.00+ annual Student Government Scholarship Program