After studying, I started work in the hospitality sector and now, some 28 years later, I am proud of the distinctive and attractive brands that I have worked for. International companies that are at the cutting edge of customer experience and digitization. It is there that I developed my expertise: exceeding expectations, securing loyal customers and enabling organizations to excel in market orientation.Enabling companies to distinguish themselves in terms of outstanding service/customer experience and digital marketing calls for empathy with the needs of your customers. But it also involves shaping organizational cultures, in which employees can give of their best. This is often easier said than done. It requires a hands-on approach to taking the lead and inspiring people. I have the energy to achieve this and also find it energizing in itself.Areas of expertise:#Digital marketing. #Service design #Hospitality#Organizational development #Reorganizations#Marketing management