Andandika Surasetja is a dynamic Creative Director and innovative Fashion Designer with a deep passion for fashion and storytelling. As the founder of MORAL, a rising ready-to-wear label, Andandika seamlessly blends his love for fashion with a unique narrative approach, creating inspiring and distinctive pieces. #MORAL_____ofthestory.In addition to his role at MORAL, Andandika serves as the Creative Director of Jakarta Fashion Week 2023, 2024 and 2025, where he leads the creative vision for one of the region's most prestigious fashion events. He is also the Editorial Director of Dewi Magazine, Indonesia's leading fashion publication since 1991, bringing his extensive media industry experience to the forefront.With a diverse background that includes roles as a reporter, photographer, fashion stylist, copywriter, and program producer, Andandika possesses a comprehensive understanding of the fashion and media landscapes. His expertise is further solidified by a Bachelor's degree in Communication Science from Padjadjaran University, where his passion for storytelling began, and specialized courses in Fashion Business and Luxury Brand Management at Istituto Marangoni in London, where he gained invaluable insights into the fashion industry and luxury market.