Planing, leading and execution of the divestment of SAE Sweden.

Marketing, sales and industry relations.

Day to day operations of SAE Institute Stockholm Campus. Business and market development.

SAE Institute is the largest college in the world in the fields of sound engineering, audio production, music business and film making.

Chairman of the board for the Swedish music industry educational organisation “Föreningen Musikbranschutbildningar”, which is a part of the Swedish umbrella organisation "Musiksverige"

TuneRights is a stock exchange for music, and a revenue distribution system for the music industry.The company evolved from an idea between a friend and myself whilst discussing the shortcomings of the music industry.We wanted to create an open and transparent marketplace for music by mimicking the stock market;Songs are divided into stocks, fans become investors, artists get paid.The idea quickly grew to a company with 10-15 people involved in different stages. We raised approximately € 200 000 in venture capital, funds and manpower with our business idea, and later launched a beta version of the system online.TuneRights had a pilot case with one of the songs competing in the national pre-competition for Eurovision song contest in Sweden, and attracted a lot of press, in Sweden, Europe, USA and Asia.I was involved in strategic and economical planning, company development, and fundraising.I acquired a lot of knowledge, experience and ”know how” during my years as a music industry entrepreneur, and in many ways TuneRights has been a very good business education for me.I left the company in April 2012 for other life missions.

I was responsible for two courses:-Digital music production-Instruments and vocals