Refined is a globally leading site-building tool integrated with Atlassian Jira and Confluence. With the help of Refined’s products, customers open up Atlassian Confluence and Jira to new target audiences, improve use cases as well as simplify the user experience for existing users. Founded in 2009, Refined has over 5 000 customers internationally, including many of the world’s leading enterprises.

Karlsson Executive Consulting specialize in boosting tech companies, fintechs, and financial institutions into their next phase of growth and effectiveness. As a trusted strategic advisor or hands on executive and transformative leader for short or longer initiatives.

Member of the Group Executive team - Responsible (P&L) for the Products, Distribution, App and Data - 30+ cross competence (Product Management, Analytics, UX/Design, Engineering, Data) Product & Platform teams (+260 FTE). Some selected achievements:--> Increase customer activation and customer satisfaction--> Initiate and kick start cloud journey and AI-knowledge and capabilities--> Re-focus efforts and product strategy towards core value proposition and key customers needs and segmentsAvanza, Sweden's largest niche bank for savings and investments - serving 2.000.000 customers.

Various ground breaking product launches and deliveries as Product Director and Domain Lead for Core Banking, Payment Methods, Klarna Open Banking (Kosma), Sofort, Klarna Subscriptions and Martech. -> Designed, delivered and grew Klarna's Global Subscription product suite-> Built launched and scaled up Klarna Open Banking product platform (Kosma) and business launched in 2019.-> Transitioned and grew Klarna's Direct Bank Transfer (Sofort) products through PSD2 resulting in the world's best-performing CR% performance.-> Launched Klarnas first fully automated AI powered (ChatGPT) CRM solution including translation, content automation and segmentation

The bank's leading expert in fintech, start-ups, scale-ups, and emerging technologies.

As CEO (co-founder), I lead the build and launch of Ecster - the business, the brand and its innovative products. A FinTech startup with more than 700.000 B2C customers, >2000 B2B customers and appr 160 FTE with a revenue of >600 msek.This position also etails being Senior Vice President & Head of Retail & E-services in Handelsbanken Group.The omni channel wallet & checkout solutions for retailers and consumers leads to superior consumer experience, a sustainable consumer economy and a world class customer loyalty.Ecster is a subsidiary owned by Svenska Handelsbanken AB

Head of Handelsbankens Corporate Banking offering, produkts and business development.-> Online business offering (web, mobile, phone, business systems)-> Product development & Head of product owners and productsSome achievements: Launch of Handelsbanken Business Mobile App, Initiating Handelsbanken's next-generation business web service, and increase in customer satisfaction overall. Awarded "Årets affärsbank" and "Sveriges småföretagsbank " (Swedish business bank of the year).

Head of corporate strategy and business development for Handelsbanken Capital Markets. Focus on infrastructure transformation, risk reduction and business process reengineering. Establishing the Business Architecture function for Handelsbanken investment banking.Restructuring and transformation of the investment bank business model.

Senior Manager Management Consultant within Banking & Insurance.Heading business transformation and development projects.

Line manager and competence area responsible for User Centered design & development and Business & Solutions establishment in the organisation.- Creation of Banks & Brokers Consultancy offering- Establishing User Centered Design and Development- Creation of OMX User Experience Strategy

OM Technology / Financial Markets / Customer Management / Technical Account ManagerExchange and clearing system delivered to supply 24/7 market and clearing operation for customers in US, UK, Norway and Sweden. Managing resources, tools and processes aiming to honour the Service Level Agreement (SLA) and maximize customer satisfaction.

Kebne AB / IT consulting ASP / Information Management / Information ManagerInternal and external communication strategy and information management. Consultancy within Information Management and IT strategy.

K-media / Information Management / Owner, self employed / ConsultantSupporting small and medium sized companies by offering consultancy services within Internet Business, Marketing, Information Management and IT management. - Sales- Service and product packaging- Web design & Development- Intranet design- Editor and Chief of staff for Local Swedish newspaper