Heather Anderson

Heather Anderson Email and Phone Number

Managing Partner @ The Turing Forge
Paso Robles, CA, US
Heather Anderson's Location
Paso Robles, California, United States, United States
Heather Anderson's Contact Details
About Heather Anderson

I bring a broad range experience in technology and retail focused channel marketing, specifically the use of technology and SaaS applications to enhance field and retail execution. My passion lies in developing programs and implementations for clients with the goal of improving their business, measured both in productivity and efficiency. I thrive in collaborative environments and work closely with business development, product management, development, and marketing teams. My specialties include: Strategic planning, channel marketing, software implementation and institutionalization, client relationships, team building, business development, market analysis, and two-way translation (and, often, negotiation) between client needs and developer actions.

Heather Anderson's Current Company Details
The Turing Forge

The Turing Forge

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Managing Partner
Paso Robles, CA, US
Employees:
9
Heather Anderson Work Experience Details
  • The Turing Forge
    Managing Partner
    The Turing Forge
    Paso Robles, Ca, Us
  • Heather Anderson Consulting
    Principal
    Heather Anderson Consulting Jul 2024 - Present
  • Mobile Insight
    Senior Vice President, Client Success
    Mobile Insight Apr 2023 - Jul 2024
    Coral Gables, Florida, Us
    I led the divisions of Mobile Insight that were responsible for ensuring our enterprise clients became radical enthusiasts of our solutions--that is, implementation, client service and retention. Our most recent client NPS of +67 is a testament to the hard work of these teams.
  • Mobile Insight
    Vice President, Client Relations
    Mobile Insight Feb 2009 - Apr 2023
    Coral Gables, Florida, Us
    Mobile Insight is an industry-leading SaaS mobile field force management application that enables real-time reporting, accountability, workflow automation, and business intelligence to optimize efficiency and productivity for any team that employs a repetitive visitation model. My role was to drive growth and profitability through all client-facing functions within the organization: Business Development, Client Services, Customer Support (Help Desk), and Marketing.
  • T-Roc - The Revenue Optimization Companies
    Strategic Account Leader
    T-Roc - The Revenue Optimization Companies Oct 2017 - Apr 2019
    Coral Gables, Florida, Us
    Responsible for the strategic planning and execution of field programs for a marquis Fortune 10 client for T-ROC. This includes ongoing partnership with multiple client and carrier partners, leadership and guidance for the team, and P&L responsibility.
  • The Retail Outsource Companies (Now The Revenue Optimization Companies)
    Vice President, Marketing
    The Retail Outsource Companies (Now The Revenue Optimization Companies) Jan 2010 - Mar 2011
    Coral Gables, Florida, Us
    The Retail Outsource Companies are comprised of The Retail Outsource, Mobile Insight, and SYMBITS. Together, we offer a complementary suite of services to retailers as well as those selling through retail. The Retail Outsource specializes in all aspects of starting up, operating, managing and maximizing retail performance. Mobile Insight is a revolutionary handheld-based application that enables retail field teams to report their activities in real time, and automates issues for resolution to corporate support groups. SYMBITS is a retail-focused I.T. managed services company that provides outsourced I.T. and help desk support to retailers to keep their registers ringing at all times. To learn more about all of our service offerings, visit www.TROCompanies.com.
  • The Retail Outsource Companies (Now The Revenue Optimization Companies)
    Vice President, Marketing
    The Retail Outsource Companies (Now The Revenue Optimization Companies) Feb 2009 - Mar 2011
    Coral Gables, Florida, Us
    Being in a fast-paced company at a time of rapid growth, I drove the strategy and execution of all marketing initiatives that enable lead generation, growth within existing clients, and the development of complementary partnerships. This included spearheading sales material improvements and the creation and execution of large strategic RFPs.
  • The Retail Outsource Companies (Now The Revenue Optimization Companies)
    Vice President, Business Development
    The Retail Outsource Companies (Now The Revenue Optimization Companies) Feb 2009 - Mar 2010
    Coral Gables, Florida, Us
    The Retail Outsource provides retail management outsource solutions and consultation for everything from in-store sales to full-scale retail roll-outs, and more.
  • Symbits
    Vice President, Marketing
    Symbits Feb 2009 - Mar 2011
    Coral Gables, Fl, Us
  • Pulse Llc
    Vice President, Client Development
    Pulse Llc Jul 2008 - Dec 2008
    The Pulse Learning Community System is a unique social learning environment that brings content and collaboration to retail associates via a social learning platform that offers complete tracking and reporting of formal manufacturer training along with a full complement of Web 2.0 functions, including blogging, YouTube-style video upload and collaboration, forums, friends & profile management, wiki, podcasting, user polls, content rating and group activities.
  • Bds Marketing
    Senior Director, Strategic Business Development
    Bds Marketing 1999 - 2008
    Lake Forest, California, Us
    In this role, I helped clients optimize their go-to-retail strategies and developed solutions to drive their business to the next level.
  • Iomega Corporation
    Retail Channel Marketing Manager
    Iomega Corporation 1995 - 1999
    I was fortunate enough to land at Iomega right as the famed Zip Drive launched, with the Jaz Drive hot on its heels. This made for an energetic and successful tenure managing MDF and Coop programs for catalog and retail channel partners, and designing and executing promotions and training programs to support sell-through in those channels.
  • Primavera Systems
    Marketing Associate
    Primavera Systems 1995 - 1995
    Us

Heather Anderson Skills

Business Development Crm Strategy Marketing Management Strategic Partnerships Strategic Planning Account Management Marketing Communications Integrated Marketing Marketing Strategy Lead Generation Leadership Multi Channel Marketing Start Ups Sales Mobile Devices Sales Operations Product Marketing Retail Project Management Product Management Selling Program Management Saas Training Competitive Analysis B2b Market Analysis Customer Insight Brand Management Customer Relationship Management Team Building Business To Business Trade Promotions Merchandising P&l Management Cross Functional Team Leadership Digital Marketing E Commerce Software As A Service Marketing Research Maintaining Strong Client Relationships Business Intelligence Establish And Maintain Long Term Client Relationships

Heather Anderson Education Details

  • Pepperdine University
    Pepperdine University
    Communications

Frequently Asked Questions about Heather Anderson

What company does Heather Anderson work for?

Heather Anderson works for The Turing Forge

What is Heather Anderson's role at the current company?

Heather Anderson's current role is Managing Partner.

What is Heather Anderson's email address?

Heather Anderson's email address is ha****@****rce.com

What is Heather Anderson's direct phone number?

Heather Anderson's direct phone number is +178652*****

What schools did Heather Anderson attend?

Heather Anderson attended Pepperdine University.

What skills is Heather Anderson known for?

Heather Anderson has skills like Business Development, Crm, Strategy, Marketing, Management, Strategic Partnerships, Strategic Planning, Account Management, Marketing Communications, Integrated Marketing, Marketing Strategy, Lead Generation.

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