James Anderson Email & Phone Number

Responsible for leading global sales for Vytio (formerly InfoValue) across the U.S., Canada, Latin America and Asia. Tasked with managing and transforming the sales team through the introduction of advanced CRM, targets, and rapid growth. Building on our efforts to significantly grow market share and sales of our industry-leading IPTV solution for.

• Actively growing InfoValue's IPTV service in the Hospitality, Enterprise, Healthcare, and Education industries. Find solutions for clients that help them deliver an end-to-end experience for their customers.

Toronto, Ontario, Canada

Greater Toronto Area, Canada

Ajax, Ontario, Canada

• Responsible for business and product development, product management, and product marketing for a new end-to-end IPTV service focused on Hospitality, Enterprise, Healthcare, and small residential customers.

Toronto, Canada Area

• Responsible for product development, product management, and product marketing within all ES3’s SaaS iTV application and OTT video application product lines.
• Including: social, enhanced television, games, and utility applications available on STBs and mobile platforms.
• Provide requirements definition, development prioritization, as well as acting as the voice of the customer for Agile development teams.
• Communicate product benefits and facilitate troubleshooting with… Show more
• Communicate product benefits and facilitate troubleshooting with customers including IPTV operators and broadcasters as a product SME. Show less

Toronto, Canada Area

• Overall product management and marketing responsibilities for key product groups within ES3’s iTV product application suite.
• Responsible for all aspects of product management including product and business development, product definition, research, price setting, and ongoing management.
• Negotiate and research contracts as they relate to key product groups.

Toronto, Canada Area

• Overall product management responsibility for key product lines with Bell ExpressVu’s iTV product suite including games, gaming, enhanced TV, and customer care applications.
• Responsible for all aspects of product management including product and business development, product definition, advertising, marketing and promotion, as well as pricing.
• Active working relationships with multiple partners from Europe, the Middle East, as well North America. Includes planning, product… Show more
• Active working relationships with multiple partners from Europe, the Middle East, as well North America. Includes planning, product development, localized game content development, contract management and amendments.
• Negotiate and research all contracts as they relate to managed verticals and assisted on numerous other contracts with other iTV Product Management staff. Show less

Toronto, Canada Area

• Concurrent with the responsibilities above, throughout 2010, assumed oversight of Bell’s Extended Warranty products.
• Quickly assessed urgent issues and defined a course of action to correct them and restore structure and direction to the product line. As part of that rationalization, pricing was harmonized across all products, an.
• Planning was also put in place to accommodate charging for support… Show more Concurrent with the responsibilities above, throughout 2010, assumed oversight of Bell’s Extended Warranty products.
• Planning was also put in place to accommodate charging for support through the current security platform.
• These actions resulted in: revenue 11% over plan, millions in COGS savings, and subscribers 3.5% over plan. Show less

Toronto, Canada Area

• Product management responsibility for several of Sympatico.ca’s key verticals (Entertainment, Music, Games, and Sports) as well as numerous special projects.
• Assisted in the development and implementation of several large-scale projects with Bell Sympatico - ISP Marketing designed specifically to increase retention, and migration of current Bell Sympatico customers.
• Acted as team leader for the Sympatico.ca English portal group Director with regards to invoice and accounts payable… Show more
• Acted as team leader for the Sympatico.ca English portal group Director with regards to invoice and accounts payable reporting and approvals.
• Researched and negotiated all contracts as they relate to managed verticals and assisted on numerous other contracts. Show less

Toronto, Canada Area

• Developed account base increasing revenues in excess of 50% over the year
• Ultimate responsibility for delivery of services to select, key accounts including: CBSSportsline.com, Lycos.com, and The Golf Channel
• Mentored junior account managers with strategic account issues and developing client relations with accounts such as NBCOlympics.com, Quokka Sports, and Excite@Home.

Toronto, Canada Area

• Worked closely with the Sales and Marketing groups to define product offerings, create packages, make presentations and execute campaigns
• Developed a portfolio of advertisers and sponsors to meet, or exceed sales quotas for all Extend Media properties
• As account manager, developed sales goals and strategies for accounts including: Rogers Communications Inc., CTV Sportsnet, and JD Edwards Inc.