An administrator by degree, worked in Project Management and Portfolio Management for more than 10 years, defining/deploying demands with service channels/operations, especially those of Digital Channels, such as Applications, IVR and Relationship Rulers (SMS).With focus in channel efficiency, works with Go to Market portfolios, analyzing products, offers, processes, and deploying these in actions with service operations, retention operations and digital service channels, ensuring understanding not only by the customer, but also by the service team, working with communication, training, commercial support for leadership, etc.Consolidated experience in structuring/developing projects, leading everything from business analysis and/or demand requests, market and trend analysis, and budget management, to generating project briefings, managing schedules, delivery sprints, approvals, etc., with a focus on IT projects (systems), process improvement and/or operational efficiency.He spent 10 years at telecom giants such as Grupo Claro Brasil and Telefônica Vivo, as well as an entrepreneurial career structuring Philô Alimentação Saudável.Results-oriented and people-oriented, supports companies in building high-performance brands through Digital Culture, Process Efficiency, Projects and New Technologies.