Anders Heimann Villumsen Email & Phone Number

Køge, Dk

København, Capital Region, Denmark

As a Media Consultant did i work with my own clients with focus on developing and optimizing their media investments. The job was centered about business understanding and an analytical approach to the clients marketing intiatives to make sure that i consultated them towards reaching their business goals.The job was concentrated on media investments in digital media with focus on social media, lead generation, Google Analtics and the usage of tech and data.My primarily clients… Show more As a Media Consultant did i work with my own clients with focus on developing and optimizing their media investments. The job was centered about business understanding and an analytical approach to the clients marketing intiatives to make sure that i consultated them towards reaching their business goals.The job was concentrated on media investments in digital media with focus on social media, lead generation, Google Analtics and the usage of tech and data.My primarily clients ware Coloplast, Lundbeck and Novo Nordisk. Show less

My primary job function was as a Commercial Project Manager to develop, execute and measure all projects with focus on brand awareness and fundraising. The projects was with both internal and external partners, and my job was to secure the right understanding of the project goals and communicate clear timelines across all partners.Another large part of the job was to develop the way we work with projects. I therefore was responsible for how we best worked with external partners, and… Show more My primary job function was as a Commercial Project Manager to develop, execute and measure all projects with focus on brand awareness and fundraising. The projects was with both internal and external partners, and my job was to secure the right understanding of the project goals and communicate clear timelines across all partners.Another large part of the job was to develop the way we work with projects. I therefore was responsible for how we best worked with external partners, and developed templates for all parts of the project management field. For example templates for timelines, briefs, debriefs, measurements etc. Show less

At Carat did I have my own list of clients where I was responsible for consulting and helping the clients with their media and marketing strategies. The main objective was to reach the clients business objective, and with my knowledge of the media landscape and the user behaviour did I develop the right plans for them.I had very different sizes of clients, and on smaller clients was I solely responsible for developing and consulting about yearly marketing plans across the whole media… Show more At Carat did I have my own list of clients where I was responsible for consulting and helping the clients with their media and marketing strategies. The main objective was to reach the clients business objective, and with my knowledge of the media landscape and the user behaviour did I develop the right plans for them.I had very different sizes of clients, and on smaller clients was I solely responsible for developing and consulting about yearly marketing plans across the whole media landscape. And on the larger clients was I part of a client team where I was responsible for the digital media.My clients was very diverse in size and business. But the main clients was PFA Pension, Arla, Mondelez, Procter&Gamble and Danmarks Apotekerforening.A large part of the job was to manage the clients project in-house across agencies and competencies, and to make sure that the end-clients wishes and needs was fulfilled. A large part of this was to develop the clients business with focus on executing different analysis and tests to make sure the client had the best knowledge of their market to make sure they was up-to-date.Results:- Developing marketing plans for clients that delivered better ROI than previous plans- Creating better understanding of the digitale media landscape in all clients- Client management on clients to make sure they where happy with our services, with focus on creating better business results. Show less

Copenhagen Area, Capital Region, Denmark

I was responsible for all marketing activities for the different business units. The primary area of responsibility was to create more subscribers to the newspaper, but i was also a part of the team with focus on marketing of events, books and other projects.I developed the marketing strategy with the commercial director, but i was responsible for project management, execution and evaluation of all activities throughout the year. The activities included:- All digital marketing… Show more I was responsible for all marketing activities for the different business units. The primary area of responsibility was to create more subscribers to the newspaper, but i was also a part of the team with focus on marketing of events, books and other projects.I developed the marketing strategy with the commercial director, but i was responsible for project management, execution and evaluation of all activities throughout the year. The activities included:- All digital marketing, which i developed the strategy and execution for.- Advertising in print magazines- Promotion at different events - both externally (Folkemødet, BogForum etc.) and internallyBeside all marketing activities was I also a big part of the development in Dagbladet Information during my time. I was a part of the teams around the development of a podcast, the digital universe with marketing focus and collaborations with external partners.Results:- Higher number of subscribers to the newspaper- A new strategy for digital marketing- Heighten usage of data to develop knowledge of the subscribers lifetime value Show less

Copenhagen Area, Denmark

I worked as a part of the Programmatic Trading team at Dentsu Aegis Network. I was solely responsible for driving my own clients online marketing through the best usage of data on consumer behavior within different systems. My programmatic buying was focused around getting most for the clients marketing budget with focus on the clients strategy. I worked in different DSP's like AdForm, RadiumOne, Google DoubleClick Bid Manager, Delta Projects and TvTy. I used the systems that was the best… Show more I worked as a part of the Programmatic Trading team at Dentsu Aegis Network. I was solely responsible for driving my own clients online marketing through the best usage of data on consumer behavior within different systems. My programmatic buying was focused around getting most for the clients marketing budget with focus on the clients strategy. I worked in different DSP's like AdForm, RadiumOne, Google DoubleClick Bid Manager, Delta Projects and TvTy. I used the systems that was the best for my client and there KPIs.I was also responsible for the development of the advertising on social media for the whole agency in Denmark. I had the main contact with mainly Facebook, and was responsible for the progress and development of our offering within the best solutions on social media. Show less

Copenhagen Area, Denmark

I worked as a consultant with focus on driving a social network for Ældre Sagen.The target group is members of Ældre Sagen, so people from 50 and up.The job includes:- Strategy for maintaining and enhancing the quality of the social network- Editor responsibilities for the social network- Online marketing through news letters and advertising on Facebook- Project management- Customer contactThe job was full-time from november 2013 till january 2014 and is… Show more I worked as a consultant with focus on driving a social network for Ældre Sagen.The target group is members of Ældre Sagen, so people from 50 and up.The job includes:- Strategy for maintaining and enhancing the quality of the social network- Editor responsibilities for the social network- Online marketing through news letters and advertising on Facebook- Project management- Customer contactThe job was full-time from november 2013 till january 2014 and is now for 15 hours pr. month. Show less

Bygherreforeningen

Flexible fulltime job for a maximum of three months.I worked as a project assistent on different projects, and my tasks were focused around communication. The tasks consists of film making, developing content to websites, preparing workshops, writing articles for websites, arranging meetings and so on.

Bygherreforeningen

Developing and making content to the websites www.i2p.dk, www.modelprogram.dk and www.bygherreforeningen.dk. The content includes writing news, taking and editing pictures and making films from meetings, conferences, interviews and cases.I was also a part of the team who developed a new strategy for the website www.bygherreforeningen.dk in 2012.A part of the job is also to assist Project Managers in coordinating meetings and conferences. Both before and during the… Show more Developing and making content to the websites www.i2p.dk, www.modelprogram.dk and www.bygherreforeningen.dk. The content includes writing news, taking and editing pictures and making films from meetings, conferences, interviews and cases.I was also a part of the team who developed a new strategy for the website www.bygherreforeningen.dk in 2012.A part of the job is also to assist Project Managers in coordinating meetings and conferences. Both before and during the arrangements.- Content for websites in text, pictures and film- Analysis of websites- Developing digital strategiesStudent Job for 20 hours pr. week. Show less

I was a part of a researching team at the University of Copenhagen with a professor and two phd. students. The project was to research the use of digital media in the daily life of Danish people.I was a part of the researching team, which developed an survey for usage in 11 countries across Europe. And I developed our website, www.projectdigitallifestyle.com in Wordpress and made content for the website.- Developing websurvey- Analysing existing data from the last survey… Show more I was a part of a researching team at the University of Copenhagen with a professor and two phd. students. The project was to research the use of digital media in the daily life of Danish people.I was a part of the researching team, which developed an survey for usage in 11 countries across Europe. And I developed our website, www.projectdigitallifestyle.com in Wordpress and made content for the website.- Developing websurvey- Analysing existing data from the last survey, - Web programming in Wordpress- Writing articles- Contact with business partners in Denmark. Show less

I worked at Advice Digital, a web consulting company, for 6 months as a intern with focus on user experience. My speciality was different analysis of websites, app's and mobile websites, both qualitative and quantitative.The job consisted of developing the frame for the analysis in collaborations with the customer, complete the tests and afterwards developing a presentation with recommendations to the customers.Other experiences from the internship was knowledge of WordPress as… Show more I worked at Advice Digital, a web consulting company, for 6 months as a intern with focus on user experience. My speciality was different analysis of websites, app's and mobile websites, both qualitative and quantitative.The job consisted of developing the frame for the analysis in collaborations with the customer, complete the tests and afterwards developing a presentation with recommendations to the customers.Other experiences from the internship was knowledge of WordPress as a CMS-system, project management, customer contact, and knowledge of the trends and possibilities of digital media.Fulltime internship.- Quantitative analysis of digital media (Google Analytics and web surveys)- Qualitative analysis of digital media (focus groups, usability tests, guerrilla tests and prototype testing)- Method developing- Project management- Customer communication and relations Show less

Copenhagen Area, Denmark

VNR.tv is a production company with focus on creating Video(V) News(N) Releases(R). My job as Project Coordinator was to establish contact with different customers, develop project plans and coordinating different projects in cooperation with the members of the production crew.In regards to the project management I also made analysis of our productions for the customers and at busy periods a part of the movie editing team.Fulltime jobTaks:- Project coordinating… Show more VNR.tv is a production company with focus on creating Video(V) News(N) Releases(R). My job as Project Coordinator was to establish contact with different customers, develop project plans and coordinating different projects in cooperation with the members of the production crew.In regards to the project management I also made analysis of our productions for the customers and at busy periods a part of the movie editing team.Fulltime jobTaks:- Project coordinating within the company- Customer Relations- Analysis of our products- Editing movies- Project management Show less

Volunteer work as a soccer coach for a team of 10-20 12-15 years old boys.Responsible for training, matches and communications with parents, club staff and other clubs.

Master Of Arts (M.A.), Media Science

- Master Thesis on the usage of digital media with focus on branding and interactivity with customers, investors etc., while activating.

Bachelor'S Degree, Film And Media Science

- Thesis on the usage of digital media in managing an association - Media Sociology - Communication through and within media - A course.

Bachelor'S Degree, Communication And Media Studies

Studied and passed the following courses in italian: - Commercial Communication - Computer Systems and Technologies - Social Statistics.