Staying in the Boise area is important to me and working for Scripps allows me to work with an incredible sales team and collaborate with local businesses on their video and digital marketing plans. During my first year with the company, I became one of the top billers for my station and ended 2023 in the top 3 for new business achievement across Scripps' 30 local media teams.

I led the professional development and performance of our team in selling digital and television advertising solutions to area businesses. This included everything from prospecting, sales, service and account assignment of clients.➤ Here’s a snapshot of my high-level priorities:▹ Inspiring and teaming up with sales consultants to ask the right questions, provide excellent service and create on-strategy recommendations that help clients win.▹ Developing trust with my team… Show more I led the professional development and performance of our team in selling digital and television advertising solutions to area businesses. This included everything from prospecting, sales, service and account assignment of clients.➤ Here’s a snapshot of my high-level priorities:▹ Inspiring and teaming up with sales consultants to ask the right questions, provide excellent service and create on-strategy recommendations that help clients win.▹ Developing trust with my team and clients by understanding the best way to work together and identifying clear operating procedures with our internal partners who facilitate everything we do.▹ Dedicating time in the field, growing a network of connections, learning everything possible about the businesses we serve and new products that help them be where they want to be this time next year or in 3 years. ▹ Increasing brand awareness and reputation beyond what one single customer relationship can do by spearheading community organization partnerships.▹ Galvanizing local market relationships by analyzing corporate customer survey data and developing action plans. Show less

I love the newspaper business. It’s not easy, but gives me the chance to contribute to organizations like the Times that embrace change and accept nothing less than excellence in it every pursuit. Also, the industry allows me to add value to my team and community every day.➤ Through this senior leadership role, I guided strategies for revenue growth, product innovation, talent development, budgeting and compensation for the sales division:▹ Generated $100M+ revenue in 12… Show more I love the newspaper business. It’s not easy, but gives me the chance to contribute to organizations like the Times that embrace change and accept nothing less than excellence in it every pursuit. Also, the industry allows me to add value to my team and community every day.➤ Through this senior leadership role, I guided strategies for revenue growth, product innovation, talent development, budgeting and compensation for the sales division:▹ Generated $100M+ revenue in 12 years.▹ Handpicked consistently by executive team to lead high-level initiatives >> resolve cross-functional issues, produce circulation increases, implement front-end, finance and CRM systems, lead client incentive programs ($3M+ incremental revenue in 2010 and 2015) and evaluate sales on-boarding and training systems.▹ Exceeded budget and account goals by 18% across all delivery platforms over 2 years.▹ Grew brand recognition, revenue and connections through partnership development and active participation on 9+ organizational boards. Show less

The Journal recruited me to increase local territory revenues and offset losses from major advertisers during challenging economic times. ➤ While managing $20M revenue budgets in local/national account segments:▹ Achieved 17% territory growth by implementing new strategies. Other accomplishments included:▹ Developed skills of new and existing staff by making over orientation and training programs. ▹ Delivered 4%-100% YOY growth and diversification in… Show more The Journal recruited me to increase local territory revenues and offset losses from major advertisers during challenging economic times. ➤ While managing $20M revenue budgets in local/national account segments:▹ Achieved 17% territory growth by implementing new strategies. Other accomplishments included:▹ Developed skills of new and existing staff by making over orientation and training programs. ▹ Delivered 4%-100% YOY growth and diversification in underperforming segments by creating new retail customer products.▹ Increased value of advertisers’ investments by developing uniquely target market opportunities. Show less

As a front-line sales manager, my primary focus areas were developing and motivating my sales team, helping them identify leads and maximize dollars from clients. ➤ I created a new sales commission plan and developed products that generated incremental dollars from underperforming categories.