Andra Samson Email & Phone Number

Romania

Bucharest, Romania

Born out of passion for the power of storytelling, Narrans is integrating the story as a transformative tool in the professional development journey. Narrans inspires people to reach their potential by helping them find their personal narrative identity and embody it in their goals and actions.Story-Powered Transformation (c) - Coaching & Mentoring programs through the use of the story as a tool for self-development and transformationAgile Communication - Multi-stakeholders strategic communication and tools, designed to respond with agility for functions proficiency growth and organizational culture fit boost. Training & Facilitation - Personalized business workshops according to individual or team development priorities on various topics from crisis communication, storytelling in business, media training, storytelling in advocacy to reputation management, interpersonal & nonverbal communication etc.Qualitative in-depth research studies - applied anthropology methodology on specific interest subjects - attitude and behaviors of internal stakeholders/employees or external/public groups, perceptions of various stakeholders or communities on a certain topics, social or consumption behavior patterns, beliefs and customs that generate attitudes or social actions etc.

Bucharest, Romania

Design customised learning programs for clients in a highly demanding environment, with various industries, such as: telecom, financial services, retail, pharmaceuticals, business consulting etc. Develop communication solutions aimed to empower clients and employees to enhance their business impact and express memorable cultural construals.Fluidly navigate through the transforming blended learning needs of companies and gear teams with robust communication strategies. Roll-out programs such as: Agile Communication, Engagement Communication, Presentation Skills, Leadership Communications, Team Efficiency, Leading with impact.

Bucharest, Romania

Created and rolled out series of workshops in narratology, creative writing, change management through storytelling with a focus on the narrative identity construction and the relationship between searching for meaning and social constructs of identities through stories. Story making and its role in the present social dynamics.

Bucharest, Romania

Coaching and mentoring programs designed to advance internal communication competencies for the spokespersons and crisis communicators functions. | Strategic planning and executive teams training for communication response in crisis management cases on various industries - insurance, hazmat materials, pharmaceutical, healthcare, gaming etc. | Multi-stakeholders approach communication tools, including employee engagement programs devised to boost functions proficiency and/or enhance organizational culture fit. | Design and rollout of strategic communication and advocacy campaigns with a focus on healthcare industries. | Create robust stakeholders engagement programs on key matters that drive healthcare transformation.

Bucharest, Romania

Overarching role of strategic communicator by developing and implementing public affairs and advocacy campaigns that leveraged the brand solution. Integrated PR activities designed to enhance company brand while cultivating key constituents relationships. Boosted company's position with key stakeholders and implementation of sound social responsibility programs. Execution of omni-channel strategic communications to strengthen company's reputation and roll-out of issue and crisis management.

Bucharest, Romania

Organisational diagnosis of internal/external communication | Streamline of internal communication processes | Corporate communication framework design | Stakeholders engagement plan development | Social mission articulation and strategic CSR alignment | Employee engagement and communication; Incremental awareness level of internal communication function | Public affairs core strategies development | Training sessions and workshops for promoting ethical communication, advocacy and CSR competencies within undergraduate, graduates and young professional groups.

Bucharest, Romania

Created stakeholders engagement strategies aiming at influencing regulation via legal authorities, opinion leaders and key-role organizations, by creating advocacy plans and tactics and building strategic alliances. Built competence and argumentation around reimbursement system for regulated products and medical devices in Romania.

Bucharest, Romania

Revamped internal processes, including organizational diagnosis, defining roles and responsibilities, creating job descriptions, policies and procedures, reconfigured teams and developed training modules to increase performance in organisations. Developed integrated campaigns and targeted tactical programs in crisis and issue management, corporate communications, reputation management, CSR, media & stakeholders relations.

Bucharest, Romania

Directed the corporate affairs and strategic communications functions of SABMiller Romania. Integrated communications, marketing, and public relations programs and initiatives into an overarching communication strategy designed to boost company’s reputation, strategic goals, and objectives. Acted as senior counsellor to the President and Board on issues related to communications, public relations, publications, branding, corporate social responsibility and marketing campaigns.

Atlanta, Usa

Through-the-line communication campaigns for blue chip clients BellSouth | AT&T, Turner Broadcasting System and BMW.

Bucharest, Romania

Steered strategic direction of agency’s accounts, ensured increasing stream of revenue. Managed account portfolio with full P&L responsibility and leading the client services team.

Bucharest, Romania

Coordinated strategic accounts Unilever | Delma, Mobil Rom | Orange and new business development.

Bucharest, Romania

Coordinated ATL & BTL strategic accounts MobiFon | Connex, Henkel, Schwarzkopf, Pepsi, Daewoo Automobiles.

Phd Student, Narratology

Coaching For Performance, Coaching

Master'S Degree, Cultural Anthropology

Academic specialization in narratology. Storytelling ramifications and influence in the contemporary social dynamics - an applied view.

Ba - Faculty Of Letters, Communication And Public Relations

Diploma, English

Diploma in advanced studies in English history and language