André Hartmann

André Hartmann Email and Phone Number

Head of Marketing and eCommerce (Vorwerk Gruppe) @ Nexaro
Wuppertal, NRW, DE
André Hartmann's Location
Wuppertal, North Rhine-Westphalia, Germany, Germany
André Hartmann's Contact Details

André Hartmann work email

André Hartmann personal email

n/a
About André Hartmann

André Hartmann is a Head of Marketing and eCommerce (Vorwerk Gruppe) at Nexaro. They possess expertise in marketing management, wettbewerbsanalyse, brand marketing, projektmanagement, online marketing and 42 more skills.

André Hartmann's Current Company Details
Nexaro

Nexaro

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Head of Marketing and eCommerce (Vorwerk Gruppe)
Wuppertal, NRW, DE
Website:
nexaro.com
Employees:
24
André Hartmann Work Experience Details
  • Nexaro
    Head Of Marketing And Ecommerce (Vorwerk Gruppe)
    Nexaro
    Wuppertal, Nrw, De
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  • Nexaro
    Head Of Marketing & Ecommerce
    Nexaro Mar 2021 - Present
    Wuppertal, Nordrhein-Westfalen, Deutschland
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  • Lizengo Gmbh & Co. Kg
    Head Of Brand
    Lizengo Gmbh & Co. Kg Oct 2019 - Feb 2021
    Köln Und Umgebung, Deutschland
    Led a team of 7 with cross-functional responsibility for international B2C and B2B brand communication and marketing management, CRM, email marketing, and social media; Developed and implemented corporate, brand, and communication strategies; Planned and executed integrated marketing campaigns and promotions; Created strategic marketing collaborations and managed external agencies and service providers; Created strategy papers, analyses, etc., as a decision-making basis for C-level regarding business and international growth development (B2C and B2B); Managed external agencies and service providers, including extensive budget planning and responsibility
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  • Sony Electronics
    Marketing Manager Mobile Business
    Sony Electronics Apr 2018 - Sep 2019
    Düsseldorf, Nordrhein-Westfalen, Deutschland
    Strategic planning and development of relevant content/ communication along the whole customer journey - responsible for all own online platforms, social media, influencer marketing as well as the media budget; Full responsibility for all marketing activities for Smart-/ IoT-products and B2B/ business that not only deliver clearly the premium brand of Sony but also drive preference for the Xperia brand; Strategic planning and execution of partner (Telefonica, freenet AG, Amazon, MediaMarktSaturn, Otto etc.) centric sell through campaigns, partner wide retail activities incl. POS visibility, etc.; Full budget responsibility and accountability to deliver a positive and tangible ROI for Sony Mobile
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  • Ledlenser Gmbh & Co. Kg
    Brand/ Marketing Communication Manager
    Ledlenser Gmbh & Co. Kg Jan 2015 - Mar 2018
    Solingen
    Continuous further development of the global Ledlenser brand strategy and brand positioning; Development, implementation and coordination of global inegrated 360° campaigns; Development of the corporate design to strengthen and ensure the global brand image/ identity; Development, implementation and tracking of relevant marketing KPIs; Personnel management (functional); Participation in the annual budget planning, as well as comprehensive budget responsibility
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  • Ddb
    Account Manager International
    Ddb Nov 2013 - Dec 2014
    Düsseldorf Area, Germany
    Strategic brand consulting and supporting for the brand Persil (Henkel) in Europa, Latin America, Africa und Asia; Development, planning, coordination, management and control of all communications activities for projects in the ATL and BTL range, including the necessary cost controlling; International coordination with regional hubs and local offices to implement global campaigns locally; Personnel management for Junior Account Manager and Trainee
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  • Grey Germany
    (Junior) Account Executive
    Grey Germany Jul 2011 - Oct 2013
    Düsseldorf Area, Germany
    Assistance in strategic brand consulting and supporting for national and international brands like SEAT and PilsnerUrquell in Germany, Sensodyne, parodontax and Cetebe (GlaxoSmithKline) for the region Northern and Western Europe; Development, planning, coordination, management and control of all communications activities for projects in the ATL and BTL range, including the necessary cost controlling; International coordination with brand teams to implement global campaigns locally; Support for various new business projects, for example for the brands Veltins, BASF and GE Healthcare MR; Personnel management for Junior Account Manager and Trainee
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  • Grey Germany
    Management Assistant For Marketing Communication (Apprentice)
    Grey Germany Aug 2009 - Jun 2011
    Düsseldorf Area, Germany
    View

André Hartmann Skills

Marketing Management Wettbewerbsanalyse Brand Marketing Projektmanagement Online Marketing Brand Development Grafikdesign Facebook Marketing Account Management Medienplanung Digitale Strategie Kreativstrategie Interaktives Marketing Internationales Marketing Markenstrategie Mobiles Marketing Budgetmanagement Advertising Integrated Marketing Werbung Customer Relationship Management Branding Soziale Medien Digitale Kommunikationsstrategie Online Advertising Microsoft Office Customer Insight Business To Business Marketing Markenmanagement Multichannel Marketingstrategie Kommunikation Produktmanagement Social Media Marketing Direkt Marketing Marketingkommunikation Digitales Marketing Management Teamwork Marketing Communications Marketingstrategie Marketing Strategy Strategie Adobe Creative Suite Integriertes Marketing Budgetierung Produktmarketing

André Hartmann Education Details

Frequently Asked Questions about André Hartmann

What company does André Hartmann work for?

André Hartmann works for Nexaro

What is André Hartmann's role at the current company?

André Hartmann's current role is Head of Marketing and eCommerce (Vorwerk Gruppe).

What is André Hartmann's email address?

André Hartmann's email address is an****@****tail.de

What schools did André Hartmann attend?

André Hartmann attended Fom University Of Applied Sciences For Economics & Management.

What skills is André Hartmann known for?

André Hartmann has skills like Marketing Management, Wettbewerbsanalyse, Brand Marketing, Projektmanagement, Online Marketing, Brand Development, Grafikdesign, Facebook Marketing, Account Management, Medienplanung, Digitale Strategie, Kreativstrategie.

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