Reporting to the Sales Director, I led the Sales (Sell In) and Demand (Sell Out) teams, totaling 49 people, in the RJ, ES, MG and northeast regions, conducting business with 5 distributors, 9 wholesalers and more than 10 pharmacy chains across the region

Reporting to the General Director of Sales and Marketing Brazil, I led the Sales, Trade Marketing / Channel and New Distribution Projects teams throughout Brazil, the Sales team for the Indirect Channel in a total of 49 people; • I changed the Corporate Governance of Sales, replacing Commercial Representatives (PJ) with a CLT team, terminating the contract of more than 200 RCAs throughout Brazil and hiring 40 CLTs (between Area Managers and Sellers) in 6 months, saving more than 60% in sales team costs.

Develop 4P`s strategies and tactical actions, considering the needs of customers / channels, - based on information from Nielsen (Retail, Scan, 4Ps, Home panel) and other market sources (Bis, Shoppeception, Shopping Brasil and MDTR) ; Develop and recommend solutions / strategies aiming to direct and improve RB's business plans and / or Go To Market model Interact with the global and Latin American team to develop and disseminate best execution practices at the POS;

- Training and development of sales teams; - Cost of sales analysis; - Restructuring of sectors and sales areas and Distribution channels; - Development and implementation of motivational campaigns for sales teams and customers;

Management team of Indirect channel and Supermarket channel salespeople. Negotiation of inserts, campaigns and promotional calendar. Development of numerical and weighted distribution, Merchandising and visibility with strategies formulated in conjunction with the team.

Service to Distributors (Indirect Channel)