André Stahl Email & Phone Number

Berlin, De

Berlin, Deutschland

Paris, Île-De-France, Frankreich

Düsseldorf, Nordrhein-Westfalen, Deutschland

London, England, Vereinigtes Königreich

London, England, Vereinigtes Königreich

Brüssel Und Umgebung, Belgien

Graduating from the European Graduate Program I was offered a job at the European headquarters in Belgium, supporting the senior management team on different projects to enrich my knowledge in finance and operations. I started as project coordinator but soon after transitioned to complexity management. In my role I was given the task to take over the reporting and management of excess and obsolete inventory, developing plans to reduce the overall value of E&O as well as assisting the senior management (President and CFO) with sales & operational planning. In addition, I got more involved in SKU rationalization projects but also brand integration and portfolio optimization for the European market. Main duties and responsibilities: > E&O management: Standardize all excess and obsolete reports in EANZ and creating commercial strategies to reduce overall level of E&O > Product life-cycle management & SKU rationalization initiatives > M&A: Integration of the brands LENOX and IRWIN into the existing business> Lead-time & On-time delivery optimization > Develop a new value proposition and brand positioning for Lenox band saw blades

Idstein, London

Starting my first job after graduating from university, I was offered the opportunity to join the European Graduate Program at Stanley Black&Decker. The program lasts for a total of two years and consists of several assignments in sales and marketing, both global and local. Having worked in different roles and for different companies before, I wanted to join a market leader as part of a trainee program and see as many areas and countries as possible. As part of my first rotation I primarily worked on a strategy to improve the performance of the key account specialist (KAS) team. I also joined the KAS team on research projects and had my first interactions and sales meetings with end users across Germany. Following this assignment, I joined the product management team in the UK where I spent seven months working on DEWALT cordless tools. As a last rotation, I joined the trade marketing team in Germany for 12 months and was responsible for the hand tool brand FACOM.In addition to my assignments I also joined and graduated from the Stanley Black&Decker Leadership Program (SLP). SLP is a two-year program with five training weeks all over Europe and the US. Main duties and responsibilities > Develop a commercial strategy that enables the sales team to drive profitability and efficiency by spending more time with the customer and increasing revenue (Sales; Germany) > Research on white space opportunities for new cordless power tools in Europe (Product Management, UK) > Creating a commercial strategy and marketing campaigns for FACOM (Hand tools, Germany)

Idstein

Teaching "International Management" to bachelor and master students @ HS Fresenius in Idstein (Germany)

Frankfurt Am Main Und Umgebung, Deutschland

Returning to Germany, during my final year at university I was able to learn more about financial institutions, the luxury industry and digital marketing all at once. At American Express I was part of the product management team (Centurion, Platinum and Gold card) and focused my efforts on online marketing, managing and updating the official website and aligning the offline and online strategy of each of the cards. Furthermore I, worked on competitor benchmarking and data analysis. Main duties and responsibilities > Manage online content for the American Express Gold, Platinum and Centurion websites and create and upload promotional activities > Market and competitor analysis

Woodcliff Lake, New Jersey, Usa

Completing assignments in several marketing roles and working for various global companies, I finally had the unique chance to combine all my skills and add an international experience on top. Moving to the US to work for one of the leading brands in the automotive industry, the time at Rolls-Royce was a once in a lifetime opportunity and my first step away from the German-speaking market. Joining the Rolls-Royce marketing team in the US helped me to learn more about the automotive industry in general and specifically the luxury segment by also understanding the market structure in and culture of the US in more detail. It was again a move away from marketing as I used to know it because personal interaction and customer relationships where in the center of all our efforts and the amount of customers was very selected. Main duties and responsibilities > Develop and manage personalized marketing activities for the North American market both direct and together with Rolls-Royce dealerships > Overlook marketing budgets and dealer coop funds > Manage marketing initiatives like national trade shows and dealer events

Frankfurt Am Main Und Umgebung, Deutschland

Leaving Mondelez after a year and moving back to Frankfurt, I decided, while continuing my studies, to extend my knowledge about marketing by learning more about online marketing and temporarily moving away from traditional marketing. Hence, I joined the online marketing team at Neckermann, once one of the leading retailers in Germany. The role enabled me to acquire a broader knowledge in Search Engine Advertising and Optimization, creating online targeting and e-mail campaigns, optimizing web content and improving detail pages in combination with analyzing online data. Main duties and responsibilities > Online advertising> Affiliate Marketing > SEA, SEO management> Data analysis and performance tracking

Bremen Und Umgebung, Deutschland

As there was a chance to extend my time in Bremen and spend more time working for Mondelez, I took advantage of the opportunity and joined the Miracoli consumer marketing team. As part of the role I was able to use my knowledge about social media and working with agencies on creatives and brand strategies to translate it into concepts that work best in the retail environment. The new role was focused on creating a new packaging design, creating content both online and offline and helping the team with data analysis. Main duties and responsibilities > Product launch Miràcoli Amici & Mirácoli +10% > Creation & execution Momenti Miràcoli (Social Media) > Market & consumer analysis

Bremen Und Umgebung, Deutschland

Following the internship at Henkel, I had the opportunity to learn more about marketing by working for another major global FMCG company. In addition to brand management, I wanted to gain more insights into how to build the bridge between sales and brand and decided to join the trade marketing team of the coffee division (Tassimo, Jacob’s Kroenung) at Mondelez (former Kraft Foods). My main project was the creation and roll out of a digital POS terminal that introduced customers into the world of Tassimo and the many options the brand and product offer as well as the creation of other POS marketing material. Main duties and responsibilities > Creation & execution of digital POS Touchscreen Terminal > Developing POS marketing material> Market & consumer analysis

Düsseldorf Und Umgebung, Deutschland

My first opportunity to work in the marketing department of a major FMCG company and first experience of real life in the corporate world. While being part of the brand management team at Henkel, I also participated in the Henkel Innovation Challenge and together with the team, developed an idea for a product of the future.Main duties and responsibilities > Design relaunch of “Pril” bottle, including working on creatives, conducting research and developing roll-out strategies (retail and media)> Social Media Marketing (Website, Facebook, Youtube, Twitter)> Sales and competitor analysis (Nielsen, GFK, internal sales data)

Master Of Business Administration - Mba, Business Administration And Management

MBA fast-track program @ Solvay Brussels School of Economics and Management (SBS-EM)

Bachelor Of Arts, Business Administration

Major > International Management > Marketing Management