- Conceptualized and built the brand identity from the ground up, including creating a unique and memorable brand name and logo.- Developed a comprehensive brand strategy that effectively communicates our vision, mission, and values to our target audience.- Successfully secured initial funding to kickstart the startup, demonstrating strong persuasive skills and confidence in presenting the business potential to investors.- Established and maintained investor relations, ensuring transparent communication and fostering trust.- Designed and developed a compelling pitch deck that highlights our value proposition, market opportunity, business model, and financial projections.- Currently leading the development of the MVP, coordinating with cross-functional teams to ensure alignment with our product vision and market needs.

- Spearheaded the rebranding efforts on our YouTube channel, resulting in a cohesive and engaging visual identity that resonates with our target audience.- Developed and implemented a comprehensive branding strategy that increased brand recognition and loyalty.- Directed SEO strategies to enhance our online visibility, leading to a significant increase in organic search traffic and improved YouTube channel performance.- Conducted keyword research, optimized video titles, descriptions, and tags to maximize discoverability.- Analyzed channel analytics to identify growth opportunities and adjust strategies accordingly, resulting in increased subscriber count and viewer engagement.- Acted as the primary liaison between the editorial team and video production unit, ensuring seamless communication and alignment on content objectives and timelines.

- Conception and implementation of seasonal online campaigns with biggest EMEA wholesale client- Full responsibility of CRM program, including loyalty campaign implementation- Brand image upkeep parallel to seasonal campaigns- KPI analysis and creation of business development recommendations- Cross-team and cross-company communication and project management

- Cater to and anticipate the needs of over 500 private country club members.- Lead a team of 8 fellow students, promoting bonding by seeing each other outside of work.- Trained 4 new employees, ensuring they understood their role and duties.- Set up, executed, and broke down events for over 200 members at once while maintaining poise, professionalism, and promptness.

- Manage equipment and assist with operations of a division I FBS football team.- Collect, pack, and organize all gear the team needs for away games.- Assist with game-day preparations.- Adapt to changing needs and requests from over 130 players and coaches.- Lead a team of 10 employees while promoting team bonding and togetherness.