Andrea Amey Email & Phone Number

London, England, United Kingdom

London, England, United Kingdom

Shaping the Get Set product for launch of the beta website in October 2020: https://www.getset.life

Suffolk, England, United Kingdom

Working part-time with the farm as part of the Countrymen UK network, to provide opportunities for men with long-term health conditions, mobility issues and isolation to access the therapeutic side of farm being outdoors. As the farm re-opens to clients in June, I am reaching out to organisations and the wider community to promote the activities available and find new clients. And when I can, volunteering on the farm!

London, United Kingdom

Led the VoD Content and Product teams (11 staff in total), control of budgets, setting the product roadmap and strategic direction for My5, and managed the VoD scheduling, curation and publishing of programmes to platforms. - Oversaw the rollout of new second-generation My5 products on TVs, set-top boxes and mobile devices. Negotiated and managed suppliers.- Developed My5 Exclusives; worked closely with Programming, Acquisitions, Legal and Marketing to plan, find, negotiate, commission and promote VoD only content strand.- Launched and evolved My5’s third-party channels strategy, on-boarding 16 partners including BLAZE, PBS America, PLUTO TV, Smithsonian and WWE to increase content consumption and add depth to the catalogue.- Collaborated with key stakeholders across the business to support major SVoD expansion including Amazon More Milkshake and BRITBOX.- Hands-on leadership, guidance and mentorship to multi-disciplinary teams and junior colleagues

London, England, United Kingdom

Led the Editorial, VoD Content and Analytics teams (12 staff) to ensure the quality and timely delivery of all programme content assets to My5, Channel 5’s websites, apps and social media. - Redefined the VoD content strategy: proactively utilised the catch-up and archive rights; improved content merchandising with content themes, features and visual adjustments content presentation and user experience using data-driven decision making. - Defined and executed content and social strategies for major product and channel launches to aid content discovery, maximising reach, viewing and engagement. Included the brand relaunches of channel5.com, My5.tv, milkshake.tv, and launch of the Spike channel.- Led the feature improvements to the Big Brother iOS and Android apps, The X-Files series launch and Football League Tonight show.- Manage the online content, email marketing and social media budgets for the channel portfolio.

London, England, United Kingdom

Managed and motivated a team of five content producers making content for Channel 5 digital platforms and social networks.- Responsible for a content budget of £1m and targeted with page views, short-form video views, social reach and viewer database growth.- Defined and implemented a new editorial strategy for channel5.com to improve customer experience, UX and video viewing. Delivered increased video consumption of 20% 2012-2013.- Created the online content strategy for key shows: Big Brother, The Gadget Show, Neighbours, Home and Away and the reboot of Dallas. - Identified new features for the product backlog to support the content KPIs.

Amsterdam, North Holland, Netherlands

Managed content operations, strategy and training of European portal clients, including UPC and Virgin Media. Based in London but worked in Amsterdam and Warsaw during the week.- Gathered requirements, undertook content evaluations and reviewed prototypes with clients.- Trained staff in Amsterdam and Warsaw on the new CMS system, sales promotion tool, and advised on usability, best practice and feed integration.- Developed the content publishing strategy: researching and recommending content providers, staff requirements and content processes for the organisation as Synacor expanded into Europe.

Conceived the content workstream for the Age UK website relaunch for the merger of Age Concern and Help the Aged charities.- Completed the RFP for the new website content management system.- Took the editorial ops including site audits, contributor training on the new editorial tone of voice, SEO best practice and content management system.- Set editorial direction and generated the social media and regional & community content development plans.

London, England, United Kingdom

Managed all content across the radio station portfolio: xfm.co.uk, capitalfm.com, heart.co.uk, lbc.co.uk, classicfm.com and welovelocal.com. Team of 22, London and regionally-based.- Set content vision for each website to support the relaunch of the websites, commissioning new features, developing online style guides, editorial policies and co-ordinated the restructuring and migration of content into a new CMS, including the surfacing of archive audio and video. - Built up the community of users and reviews on welovelocal. Established community guidelines, recruited and trained a community manager.- Devised and implemented a cross-station user-generated content strategy, setting up blogs and Twitter for presenters, photo galleries, MMS and SMS campaigns and commenting.

London, England, United Kingdom

Led the team of five responsible for the day-to-day content publishing to virginmedia.com.- Launched virginmedia.com/sport including the first phase of community products: comment boards and sport forums. - Oversaw the content publishing for Help, Customer Zone, Digital & Tech, Communities and Local channels.- Helped to merge separate legacy websites under virginmedia.com, specifically running the content audit and migration, and third-party feed integration.- Supported marketing and press teams on company-wide initiatives and sales campaigns.

London, England, United Kingdom

Managed the team of content producers of ntlworld.com.- Grew traffic 47% to 125m page views, reaching 1.3m customers monthly with particular focus on sport, tech, money and entertainment.- Supported advertising, search and ecommerce revenues, which doubled from 2005 to 2006.- Launched event-driven microsites: Big Brother 7 and World Cup.

London, England, United Kingdom

- Defined the channel strategy for tesco.net, and lifestyle and entertainment channels on ntlworld.com. - Co-ordinated customer service, editorial and commercial requirements, copywriting, briefing content partners and user acceptance testing.

London, England, United Kingdom

Led a cross-market team responsible for content design and build of the chello broadband internet portals in 10 European countries.- Set the core content proposition and adapted it for each market. Responsible for resource allocation, functional specifications and design briefs across all projects. Including the localisation of content.- Defined content and user journeys for email, chat, search, support and customer installation packs.

London, England, United Kingdom

Product content, design and front-end development for the boo.com website and rollout across Europe. Managed a team of designers, developers, producers, data entry staff, copywriters and translators.

London, England, United Kingdom

Content production for the launch of boo.com website in the UK and USA. Included working with sportswear suppliers worldwide to define and build bespoke brand boutiques for each, organising and managing supplier assets seasonally.

London, England, United Kingdom

Managed projects for APL Digital’s clients, from proposal to delivery including: budgets, schedules, requirements gathering, briefing third-party production companies, copywriting, testing, and legal clearance of all material used on projects. Projects included the NatWest website and Online Banking, P&O website, and the World Cup microsite for Peperami.

Produced and project managed various digital media projects including the Levi’s award-winning I-Candy campaigns and the relaunch of www.audi.co.uk.

London, England, United Kingdom

Assisted the production of educational CD-ROMs: The Unexplained, The History of Medicine, World War I, World War II and War in the Pacific.