- Management of the executive roadmap for the Banking and Digital Channels Division, in collaboration with the Demand Unit- Lead over 20 cross-functional projects to evolve digital platforms used for advise by the sales network and to improve the customer experience on digital channels of Bank customers- Responsible for Google Analytics strategy and implementation to improve digital experience- AI implementation in order to achieve Wow experiences in internal processes and boost productivity- Digital and Change Agent- Power BI evangelist

- Participation in the definition of product strategy and objectives, directly reporting to Business Manager and company's CEO- New features development: analysis, specs definition and daily coordination with the 8-members IT team • Front-end e back-end development • Payment system • Algorithm creation- Coordination of the product team- Responsible for the execution of company's SEO strategy- Coordination of the Blasting News internationalization project: recent website launch in 32 countries- Editorial team activities: management of 20 proofreaders

- Specifications writing and testing - Reporting SEO metrics and conversion rates from Google Webmaster Tools, Analytics and main SEO tools- Trafficker- Community manager- Qualitative analysis and market benchmarking

Intern at Financial Services business unit:- Benchmark analysis- Development and update of complex calculation models- Management of a current accounts comparison project customized for Fineco bank (specifications writing, testing plan, fine tuning)