When companies decide to advertise in a prestigious publication they often need to adjust their corporate image to suit the readership profile. Not only must we produce a magazine that is readable and stylish but we must also advise our clients on how they can mold their message and corporate look to achieve optimum results.This is the biggest challenge I face as creative director as it requires me to form a quick understanding of each business and its objectives, evaluate the materials available and to use an existing corporate image to create a visual that will engage with the targeted consumer. Having worked with hundreds of clients through essential magazine over the last 10 years, I have built a wealth of experience in dealing with just that.“Specialties: I specialize in all Graphic Design services, including article layouts and advert production and dynamic websites based on Word Press.