Marketing & Sales Specialist
CurrentA family-owned business dedicated to the extraction of fruit pulps.Developed and executed multichannel communications and campaigns including digital campaigns, sitemarketing, and paid media to enhance engagement and brand loyalty.• Analyzed data to identify opportunity areas and deliver actionable recommendations for marketingimprovements.• Managed relationships with external agencies from creative development to execution•Managed the company's social media presence in multiple channels, establishing KPIs and SMART goals to measure performance and create brand awareness, translating into increased sales.• Actively engaged in client meetings and expos, interacting with potential clients to drive the promotion of company products and services.• Represented company at networking and industry events, increasing brand awareness and supporting demand-generation initiatives.• Played a crucial role in ensuring product prompt shipping and delivery, managing schedules, and coordinating with logistics partners.• Initiated follow-up calls with customers to ensure satisfaction and offer additional products, enhancing customer retention and loyalty.• Provided reliable support as a secretary, ensuring smooth office operations and workflow continuity.• Demonstrated strong communication and negotiation skills in client interactions, successfully securing sales and partnerships.• Led the development and execution of a targeted marketing campaign tailored to the regional market, driving sales growth and elevating brand awareness.
