Andrea Grassi

Andrea Grassi Email and Phone Number

Product Marketing & Development Manager @ Artsana Group
como, lombardy, italy
Andrea Grassi's Location
Milan, Lombardy, Italy, Italy
Andrea Grassi's Contact Details

Andrea Grassi personal email

n/a
About Andrea Grassi

10+ years of experience in coordinating toys development of both new IPs and licensed products, with proven ability to lead synergies across interfunctional teams to achieve solutions based on consumer insights and translate technical features into competitive advantages. In my spare time I draw/3d sculpt, read manuals and write novels.

Andrea Grassi's Current Company Details
Artsana Group

Artsana Group

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Product Marketing & Development Manager
como, lombardy, italy
Website:
artsana.it
Employees:
1492
Andrea Grassi Work Experience Details
  • Artsana Group
    Product Manager Toys
    Artsana Group Jan 2024 - Present
    Grandate, Lombardy, Italy
  • Sbabam
    Product Marketing & Development Manager
    Sbabam Jun 2022 - Present
    • Define the Roadmap; program, plan and coordinate toys/toy lines development.• Align teams and stakeholders around the vision for each project and implement integrated procedures to smooth the process.• Analyze and track development and communication budgets.• Plan TVCs and coordinate the work of advertising agencies.
  • Giochi Preziosi
    Sr Product Manager - Grandi Giochi S.R.L.
    Giochi Preziosi Oct 2021 - Jun 2022
    Coordinating and interacting with 7+ manufacturers in China, Italy and Turkey, 5 creative agencies and multiple Licensors (i.e. Mattel, Hasbro, TF1)
  • Gruppo Giochi Preziosi
    Sr Product Development Manager
    Gruppo Giochi Preziosi Oct 2014 - Oct 2021
    Italy
    • Accountable for briefing and coordinating Product Development activities through brand-specific Road Maps.• Delivering concept & product presentations to management and sales.• Evaluating concepts from innovation stakeholders.• Projects management and leading, coordinating with Design/Engineering/Safety.• Ensuring that concepts meet Company/Licensor expectations according to brand strategy, target costs and manufacturing capabilities.• Monitoring and provide feedback on project deliverables.• Managing external resources, technical suppliers, creative agencies and relationships with Licensors.• Actively involved in creating marketing plans and budgeting.• Carrying out regular quantitative analysis (NPD) of Market and Competitors.• Supporting brand and product launches both locally and internationally with the development of bespoke marketing and communication decks and assets.
  • Giochi Preziosi S.P.A.
    Corporate Product Manager
    Giochi Preziosi S.P.A. Feb 2011 - Oct 2014
    Product manager focused on building toys, action figures (GP's boy brands Gormiti and Dinofroz) and games development. Coordinating a jr product manager. "Dinofroz" and "Gormiti" cartoon series supervisor.
  • Shenker - The Total English Experience
    Sales Account Smbs
    Shenker - The Total English Experience Sep 2010 - Jan 2011
    Account for SMBs
  • Vetrobalsamo S.P.A.
    New Business Development
    Vetrobalsamo S.P.A. Nov 2009 - Apr 2010
    Relocated in Germany for most of the contract time.New Business Development and Sales Account, mainly focusing on Germany.
  • Polycom
    Product Marketing Coordinator
    Polycom Aug 2008 - May 2009
    Relocated in the Denmark.- Realization of Customer Success Stories involving the DECT BU- Implementation of the DECT Business Unit in the Polycom online quotation system (Polycom Quotes On Demand)- Partners/Application Developers analysis- Analysis of the Vertical focus of DECT BU partners- Creation of marketing content- Marketing responsible for the launch of a new DECT Application Module, coordinating with PM and R&D.
  • Esselunga
    Assistant Store Manager
    Esselunga Apr 2007 - Jul 2008
    Store Manager Assistant, coordinating a dozen people.
  • Giochi Preziosi
    Internship As Assistant Brand Manager
    Giochi Preziosi May 2006 - Jan 2007

Andrea Grassi Skills

Product Marketing Product Management Product Development Marketing Strategy Marketing Marketing Management Creative Direction Brand Management Product Launch Creative Development Management Market Research Sales Analysis Market Analysis Competitive Analysis Advertising Business Strategy

Andrea Grassi Education Details

Frequently Asked Questions about Andrea Grassi

What company does Andrea Grassi work for?

Andrea Grassi works for Artsana Group

What is Andrea Grassi's role at the current company?

Andrea Grassi's current role is Product Marketing & Development Manager.

What is Andrea Grassi's email address?

Andrea Grassi's email address is an****@****ahoo.it

What schools did Andrea Grassi attend?

Andrea Grassi attended Università Cattolica Del Sacro Cuore.

What are some of Andrea Grassi's interests?

Andrea Grassi has interest in Drawing, Painting, 3d Softwares.

What skills is Andrea Grassi known for?

Andrea Grassi has skills like Product Marketing, Product Management, Product Development, Marketing Strategy, Marketing, Marketing Management, Creative Direction, Brand Management, Product Launch, Creative Development, Management, Market Research.

Who are Andrea Grassi's colleagues?

Andrea Grassi's colleagues are Enzo Boc, Paola Zappa, Erika Connizzoli, Marco Feltrin, Riyas Batcha, Gamze Erkan, Rita Amato.

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