Andrea Joyce Email & Phone Number

Pittsburgh, Pennsylvania, United States

Washington, District Of Columbia, United States

Washington, District Of Columbia, United States

Washington, District Of Columbia, United States (Remote)

Worked as a part of the Biden for President digital media team during the 2020 general election. Responsibilities included managing persuasion media budgets across 70+ vendors consisting of direct partners and multiple DSPs, reviewing performance daily to ensure that all partners paced to spend allocated weekly budgets, and providing the Biden paid media.

New York, New York, United States

Continued to work on the Digital Investment team for the Verizon Wireless Consumer Mobility Acquisition campaign. Responsibilities included creating and presenting campaign media plans and wrap reports to our clients, training and supporting the team's Assistant Planners, and reviewing campaign reporting regularly to make optimizations on an ongoing.

New York, New York, United States

Worked on the Digital Investment team for Verizon Wireless National Acquisition campaign as well as a few smaller Verizon Wireless Service campaigns. Responsibilities included campaign implementation into Prisma, coordination with creative agencies to manage campaign creative, working with internal Ad Ops team to traffic campaign tags, and working to.

New York, New York, United States

I rotated through a 120-day training program via Publicis Media to gain experience in multiple areas of the media industry. My first rotation was on the Digital Investment team for Verizon Wireless and FiOS local campaigns. My second rotation was on the Integration/Strategy team for Verizon Sponsorships and Small Business campaigns. I also worked in.

• Drafted and published revised Recruitment By-Laws of the Penn State Panhellenic Association
• Oversee and coordinate recruitment operations for all 19 National Panhellenic Council chapters and 3 associate chapters
• Lead the entire recruitment process for 1,800 potential new members
• Appoint and oversee the Overall Recruitment Team to assist me in coordinating recruitment
• Meet regularly with chapter recruitment officers to host workshops and to discuss Panhellenic recruitment rules and procedures
• Attend weekly Executive Board meetings and bi-weekly Panhellenic Delegates meetings

Greater Pittsburgh Area

• Execute marketing techniques to acquire users, visibility and traffic
• Assist in establishing local partnerships with campuses, events, businesses and brands
• Brainstorm and pitch locally relevant marketing initiatives; including all aspects of preproduction, event execution and post-event follow-up
• Experiment with new and alternative ways to leverage local events and guerilla marketing opportunities
• Leverage local network and knowledge to enhance marketing tactics

• Directed all formal recruitment operations for the Delta Gamma Alpha Chi Chapter
• Lead recruitment preparation workshops to prepare the entire chapter of 195 women for formal recruitment
• Attended Delta Gamma Regional Training and National Delta Gamma Institute leadership programs

Southside Works Store (Pittsburgh, PA)

• My responsibilities included:
• Providing quality service and assistance to customers in the store
• Possessing knowledge and familiarity regarding the current merchandise
• Working overnight floorset shifts to create new merchandise displays

Bachelor’S Degree, Marketing

Bachelor's Degree in Marketing from the Smeal College of Business

Minor, Media Studies

Minor in Media Studies from College of Communications