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An accomplished Marketing Manager with broad marketing, sales and commercial experience gained within Retail, Leisure and Service related industries (B2B and B2C), across the UK, Ireland and the rest of Europe.A leader in everything customer related, driving acquisition, engagement, retention, sales, and profit through a comprehensive understanding of who the customer is and their behaviour, and offering them the best experience possible.Successfully contributing to positive bottom line performance with the creation, development and delivery of key strategies and projects to deadline, creatively and on target, direct to the customers and through large sales teams together with a strong focus on people development.Excellent working relationships are enjoyed with colleagues of all levels, internal and external suppliers and agencies alike gaining the best possible contributions, fresh input and efficient implementations. Effective communication specific to the audience has always been the catalyst to success as daily contact with a variety of stakeholders and nationalities within a matrix organisation has been essential.
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Digital Marketing And Crm ManagerAntalisLeicester, Gb
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Digital Marketing & Crm ManagerAntalis Mar 2020 - PresentCoalville, LeicestershireDeveloping all our digital activity, improving our relationship with customers, providing tools to maximise sales and customer satisfaction.
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Marketing Manager - Office And Retail ChannelAntalis Jan 2018 - Mar 2020Coalville, Leicestershire
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On- And Offline Marketing ConsultantVarious Aug 2017 - Jan 2018UkAdvising owners of a series of B2B/C websites on digital improvements to enhance customer experience, usability and customer lifecycle management. Alongside offline marketing to drive further traffic.
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European Marketing ManagerOffice Depot Oct 2010 - Jul 2017LeicesterAcross 13 European countries, create the marketing strategy and marketing plan for the full customer lifecycle for the Viking brand through eight different marketing programmes including Acquisition, Nursery, Retention, Development, Loyalty, Most Valuable Customers, Lapsing and Reactivation with an annual active customer base of 1.1m people. Delivered using on- and off-line channels including (but not limited to) catalogues, tactical direct mail campaigns, emails, SEA & SEO, call centre and external sales teams, vertical web shops within our website, events, vouchers, promotional, PR, social media and editorial advertising across Europe. Managing, training, developing and mentoring a team of 12 Marketing Executives across two international locations and four nationalitiesAction and deliver extensive market research, net promoter score and customer/product analytics into user demographics, customer feedback and identification of buying habits. Subsequently analyse and implement strategies to improve customer service, product range, new services, pricing, staff training and sales.Manage the budget for all advertising spend across Europe (for this business area) and all associated sales figures and accountability for all results. -
Marketing And Retail ManagerTcl Limited Mar 2007 - Sep 2009Northamptonshire
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Head Of Brand Communications/Marketing ManagerPage And Moy Travel Group May 2006 - Feb 2007Market Harborough
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Marketing ManagerSilverstone Circuits Ltd Dec 2003 - Nov 2005Silverstone, Northamptonshire -
Marketing ManagerMegabowl Limited Sep 1999 - Jul 2003Leicestershire
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Marketing Co-OrdinatorFirst Leisure Corporation Plc Apr 1996 - Sep 1999Leicestershire
Andrea Kay Skills
Andrea Kay Education Details
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Distinction -
Norwich City Hotel CollegeHospitality And Tourism Management -
Lincoln Technical CollegeHospitality Management
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King Edward Vi Grammar School, Spilsby
Frequently Asked Questions about Andrea Kay
What company does Andrea Kay work for?
Andrea Kay works for Antalis
What is Andrea Kay's role at the current company?
Andrea Kay's current role is Digital Marketing and CRM Manager.
What is Andrea Kay's email address?
Andrea Kay's email address is an****@****pot.com
What is Andrea Kay's direct phone number?
Andrea Kay's direct phone number is (561) 438*****
What schools did Andrea Kay attend?
Andrea Kay attended The Cx Academy, Norwich City Hotel College, Lincoln Technical College, King Edward Vi Grammar School, Spilsby.
What skills is Andrea Kay known for?
Andrea Kay has skills like B2b, Customer Retention, Sales Process, B2b Marketing, Management, Marketing Management, Direct Marketing, Team Leadership, Email Marketing, Multi Channel Marketing, Database Marketing, Marketing.
Who are Andrea Kay's colleagues?
Andrea Kay's colleagues are Nimet Çilinger Sahin, Daniel Brook, Mireille Irène Mveng Ateba, Abdelouahid Mimouni, Hasan Yurtseven, Emanuel Malema, Monique Dhaenens.
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Andrea Kay
Experienced Medical Editor Working For Clients In Public Health, Medicine And Science. Advanced Professional Member Of The Ciep. ✂️ Follow Me For Efficient Editing Tips.Greater Brighton And Hove Area -
Andrea Kay
Greater Blackburn With Darwen Area1baesystems.com -
1ofsted.gov.uk1 0300 12XXXXXX
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