Andrea Long work email
- Valid
- Valid
- Valid
Andrea Long personal email
- Valid
Andrea Long phone numbers
I am a self-motivated Marketing Professional with an entrepreneurial spirit. I have a proven track record of transforming product portfolios by creating new product funnels and channel strategies that deliver profitable growth. By using shopper marketing and competitive market analytics, I quickly identify white space opportunities to accelerate growth. I have extensive experience managing, developing, and coaching direct reports and empowering cross functional teams to meet goals. As the P & L owner, I have improved cost structures, reduced complexity, increased turns, and maximized cash flow. I have worked for Fortune 500, mid-size and family businesses and am able to be flexible and pivot as the market demands. I also have channel experience with Food, Drug, Mass, Convenience, Club, Dollar, Big Box, Hardware, Distributor, Farm Ag, Ecommerce and International. Specialties Include:LeadershipChallenging the Status QuoProduct Innovation (Product Life Cycle)Channel MarketingStrategic ThinkingShopper Marketing – Market AnalyticsCreative Problem SolvingFinancially FocusedTeam BuildingCollaboration
-
Senior Product ManagerAhf Products 2020 - PresentMountville, Pennsylvania, UsDevelop and execute strategic product portfolios designed to gain incremental market share. Creation and alignment of process and procedures across cross functional teams which increases communication and drives speed to market. -
Vice President/Business Unit ManagerWoodstream Corporation 2017 - 2020Lancaster, Pennsylvania, UsCreated and delivered product and channel strategies addressing the development of a robust product pipeline and profitable organic revenue growth. • Focused on consumer insights to identify new markets and technology that capitalize on white space opportunities. • Led the management of the product team, providing coaching and leadership designed to empower cross functional teams to achieve goals. • Drove improved cost structure by reducing complexity, increasing turns, and maximizing cash flow. • Drove strong P & L results. • Channels of trade: Ecommerce, Big Box, Hardware, Farm AG, Mass, International. -
Category Development DirectorWoodstream Corporation 2013 - 2017Lancaster, Pennsylvania, UsManaged and delivered profitable sales revenue through organic and new product growth. • Created strategic plans that incorporated product development, product mix, pricing and marketing programs by channel of trade. • Designed and delivered sales pitches structured to gain alignment and create strong partnerships with customers to deliver comp sales growth. • Developed and executed over 400 products and packaging - resonating with the consumer needs and brand persona. • Channels of Trade: Ecommerce, Big Box, Hardware, Farm Ag, International
-
Senior Category Development ManagerWoodstream Corporation 2007 - 2013Lancaster, Pennsylvania, UsCreated strategic plans that incorporated product development, product mix, pricing, and marketing programs by channel of trade.
-
Director Of Sales & MarketingThe Shadowlight Group 2006 - 2007Identified and gained alignment of brand positioning and marketing programs. Created the first strategic marketing/sales plan, resulting in increased customer retention and incremental growth. Identified and implemented first CRM. Channel of Trade: B2B.
-
Brand ManagerThe Hershey Company 2005 - 2006Hershey, Pennsylvania, UsManaged Hershey’s Non-Chocolate brands achieving sales revenue over $325M. Created and executed 3 Year Strategic plans to optimize market share, profitability and sales growth through appropriate brand positioning, new product introductions, marketing programs, pricing, and channel distribution. • Delivered a +10% sales revenue growth vs. prior year. • Developed and drove a new product platform in the Twizzler® brand, Rainbow Twists. Still in market.• Succeeded in developing an innovative form of candy, which revitalize the hard candy business. Achieved over 50% in margin improvements on these new products. Sour Bolt Blast. Double Bolt Blasts.Channels of Trade: Grocery, Mass, Club, Dollar, and Convenience Stores. -
Channel Marketing ManagerThe Hershey Company 2003 - 2005Hershey, Pennsylvania, UsCreated and executed channel strategies designed to deliver $450M in sales revenue. • Designed and developed the first stand up pouch bag in the Confection Industry, resulting in a sales increase of +11%, creating better shop ability and enhanced brand recognition. The Confection industry has adopted this packaging as best practice. • Refreshed and improved the shop ability of the Club store’s display ready cases optimizing sales. • Created and infused channel specific product offerings (+100) through collaboration across 30 brands.• Developed a new pack type to help reduce competitive cost pressures. Launched in all channels.
Andrea Long Skills
Andrea Long Education Details
-
Penn State UniversityGeneral -
Indiana University Of PennsylvaniaMarketing
Frequently Asked Questions about Andrea Long
What company does Andrea Long work for?
Andrea Long works for Ahf Products
What is Andrea Long's role at the current company?
Andrea Long's current role is Senior Product Manager at AHF Products.
What is Andrea Long's email address?
Andrea Long's email address is al****@****eam.com
What is Andrea Long's direct phone number?
Andrea Long's direct phone number is (717)-626*****
What schools did Andrea Long attend?
Andrea Long attended Penn State University, Indiana University Of Pennsylvania.
What skills is Andrea Long known for?
Andrea Long has skills like Customer Insight, Shopper Marketing, Marketing Strategy, Competitive Analysis, Iri, Nielsen, Segmentation, Brand Development, Fmcg, Market Planning, Cross Functional Team Leadership, Key Account Management.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial