Some of my tasks as a Digital Marketing Manager in a B2B SaaS Reseller and consultancy company For AMER & LATAM mid-markets are:-Led the development and implementation of a targeted account-based marketing (ABM) campaign that resulted in a 40% increase in leads and a 20% increase in revenue for a key product line.- Developing a comprehensive ABM strategy that included identifying high-potential accounts, creating personalized content and messaging, and coordinating multi-channel campaigns across LinkedIn, email, and other platforms.- Working closely with the sales team to align marketing efforts with their goals and help them prioritize and nurture leads. - Leveraged marketing automation and analytics tools to track engagement and measure the success of campaigns.- Optimized the campaign based on data and feedback, continually testing and refining messaging and targeting to improve results.- Developing Demand Generation Plans for SaaS according to industries' insights.- Participate in Events Digital and offline.

5 years as Digital Marketing Manager for a B2B holding telecommunications company in Santiago de Chile, some of my tasks include:- Led the development and implementation of targeted campaigns that resulted in a 60% increase in leads and a 40% increase in revenue for a key product NetAir. Development for Social Media and Google ads campaigns, I was also Salesforce Administrator, so I was in charge of architect the lead path, and Matching Google with the Salesforce instant to provide better results in campaign management.- Developed a comprehensive Customer Centric strategy that included identifying high-potential accounts, creating personalized content and messaging, and coordinating multi-channel campaigns across LinkedIn, email, and other platforms.- Worked closely with the sales team to align marketing efforts with their goals and help them prioritize and nurture leads. - Leveraged marketing automation and analytics tools to track engagement and measure the success of the campaign.- Optimized the campaign based on data and feedback, continually testing and refining messaging and targeting to improve results.

As an administrator of Salesforce Netline, a B2B telecommunications holding company, some of my main activities included:- Led the implementation of Sales Cloud and Service Cloud, in collaboration with official partners, resulting in a 25% increase in sales productivity and a 27% reduction in service response times.- Worked with internal stakeholders to define requirements and design custom solutions to meet the needs of sales and service teams.- Collaborated with official Salesforce partners to implement and configure Sales Cloud and Service Cloud, ensuring the solution was integrated with other key systems and processes.- Conducted extensive testing and training to ensure sales and service teams fully embraced and utilized the new system.- Monitoring and tracking of key performance indicators (KPIs), such as sales productivity and service response times, before and after implementation.- Analyzed data to identify areas for further improvement and provided recommendations to leaders of key management areas.

1 year As a Manager Assistant in a B2C telecommunications company in Medellin, Colombia some of my task includes:- Implemented a new customer service training program that led to an increase in customer satisfaction ratings and a reduction in customer churn.- Conducted a needs assessment and analysis of the existing customer service training program to identify areas for improvement.- Developed a comprehensive training curriculum that incorporated best practices for effective communication, problem-solving, and customer empathy.- Worked with the training team to deliver the program and ensure consistency across all locations and teams.- Monitored and tracked sales growth and churn KPI's.- Analyzed the data to identify areas for further improvement and provided recommendations to the management team.