Andrea Sherman

Andrea Sherman Email and Phone Number

Senior Director, Global Communicatons and Media Relations @ Wiley
New York, NY, US
Andrea Sherman's Location
New York City Metropolitan Area, United States, United States
Andrea Sherman's Contact Details

Andrea Sherman personal email

Andrea Sherman phone numbers

About Andrea Sherman

Experienced PR & Communications leader and former TV news producer (CNN). Expertise in corporate communications, media relations, reputation management, content marketing, integrated marcomms campaigns, thought leadership, executive communications, brand positioning, social media and outcomes-driven PR across sectors including education, edtech, tech, AI, workforce & economic development, research, healthcare and hospitality. Global team leader skilled in setting strategy, driving results and developing rising talent. Thrive in a collaborative, fast-paced work culture. Also, a proud former teacher of English, journalism and broadcast journalism.

Andrea Sherman's Current Company Details
Wiley

Wiley

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Senior Director, Global Communicatons and Media Relations
New York, NY, US
Website:
wiley.com
Employees:
1
Andrea Sherman Work Experience Details
  • Wiley
    Senior Director, Global Communicatons And Media Relations
    Wiley
    New York, Ny, Us
  • Wiley
    Senior Director, Global Communicatons & Media Relations
    Wiley Nov 2021 - Present
    Hoboken, Nj, Us
  • Wiley
    Director Of Global Communications, Education
    Wiley May 2021 - Oct 2021
    Hoboken, Nj, Us
  • Ditto Pr
    Vice President
    Ditto Pr 2020 - 2021
    Brooklyn, New York, Us
    Led media relations strategy for clients in sectors including EdTech, healthcare, mental health, social emotional learning, economic development. Managed account teams and earned high-impact coverage in outlets including Wall Street Journal, USA Today, Business Insider, Forbes, Yahoo, FBN, and more.
  • Mindrocket Media Group
    Senior Director, Media Relations
    Mindrocket Media Group 2018 - 2020
    Washington, D.C., Us
    Led media relations strategy and outreach for education and edtech clients, from start-ups to large, publicly traded companies, identifying opportunities and driving news coverage at the local, regional and national levels. Provided strategic direction on issues management; led content development. Collaborated with edtech entrepreneurs, education leaders, school districts and media outlets to facilitate high-quality media coverage in print, online, and television.
  • Level Up Village
    Director Of Pr & Communications
    Level Up Village 2015 - 2018
    Tarrytown, New York, Us
    Director of PR & Communications for global education pioneer Level Up Village (now a Samsung company). Spearheaded all aspects of PR, communications, content marketing and social media.► Pitched stories and facilitated news coverage about the company's cutting-edge global education programs in national, international, regional, local and trade media. Earned coverage in Bloomberg, Forbes, Slate, Business Insider, PC Mag, PBS, WNPR, Yahoo Tech, Tech Republic, Hechinger Report, EdWeek, Edutopia, EdSurge, KQED MindShift, eSchool News and more. Worked closely with numerous schools in the U.S. and around the world on PR projects.► Improved brand visibility and connected with target markets via the company's blog/online magazine, newsletters and social media; tracked analytics.► Crafted brand narrative and ensured consistency of brand voice across channels.A social impact company founded in 2012, Level Up Village delivers pioneering Global STEAM (STEM + arts) enrichment courses that promote design thinking and one-to-one collaboration between K-9 students from around the world.
  • Starwood Hotels & Resorts Worldwide, Inc.
    Pr & Communications Consultant
    Starwood Hotels & Resorts Worldwide, Inc. 2006 - 2016
    Stamford, Ct, Us
    Long-term, trusted consultant for Starwood's Global Communications & PR Department.► Wrote, edited and project-managed a wide range of PR & communications materials, including strategic growth stories, hotel development and renovation news, asset sales, brand initiatives, sustainability, leadership changes and more. ► Identified trend stories; initiated, drafted and managed multiple simultaneous projects. ► Liaised with global PR brand leads, agencies and hotel owners & developers across North America to gather information, obtain necessary approvals, ensure on-brand messaging and deliver projects on time. Coordinated with Starwood's PR offices around the world.► Authored internal communications materials including executive memos, speeches, intranet articles, media prep and messaging.=======From 2006-2018, also served as an independent PR, Communications and Marketing consultant for a number of other companies, both large and small. Excellent track record in placing media in national, regional, local and trade media. Services offered:► PR & Communications strategy► Brand positioning & messaging► External & internal communications ► Press releases & media pitching► Media prep► Blog management► Social media & analytics
  • Various Locations
    English & Journalism Teacher
    Various Locations 1998 - 2006
    Taught at Convent of the Sacred Heart, Greenwich; Norwalk Community College, Norwalk; City & Country School, NYC.► Revamped struggling print journalism course, turning it into an award-winning print + digital program.► Launched brand-new Broadcast Journalism program, resulting in numerous awards for students and prominent placement in the school's marketing materials.► Taught leadership skills to student editors, many of whom later pursued communications as a profession.► Developed dynamic curriculum with a real-world emphasis; taught reading, writing and critical thinking skills to college freshmen.
  • Cnn
    Segment Producer
    Cnn 1994 - 1998
    Atlanta, Us
    ► Field produced news segments that aired in primetime progamming.► Line produced daily show, handling all aspects of show production. Managed writers and guest booker.► Wrote top-of-the-show news stories for daily broadcasts; wrote and produced business news updates for CNN, CNN Headline News, CNNi and CNNfn.

Andrea Sherman Skills

Editing Journalism Public Relations Social Media Media Relations Copy Editing Blogging Press Releases Writing Strategic Communications Email Marketing Earned Media Corporate Communications Broadcast Journalism Messaging

Andrea Sherman Education Details

  • University Of Chicago
    University Of Chicago
    B.A.
  • Columbia University
    Columbia University
    M.A.

Frequently Asked Questions about Andrea Sherman

What company does Andrea Sherman work for?

Andrea Sherman works for Wiley

What is Andrea Sherman's role at the current company?

Andrea Sherman's current role is Senior Director, Global Communicatons and Media Relations.

What is Andrea Sherman's email address?

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What is Andrea Sherman's direct phone number?

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What schools did Andrea Sherman attend?

Andrea Sherman attended University Of Chicago, Columbia University.

What skills is Andrea Sherman known for?

Andrea Sherman has skills like Editing, Journalism, Public Relations, Social Media, Media Relations, Copy Editing, Blogging, Press Releases, Writing, Strategic Communications, Email Marketing, Earned Media.

Who are Andrea Sherman's colleagues?

Andrea Sherman's colleagues are Meghan Marino, Irina Padurariu, Mateusz Dudek, Cornelia Jones, Aida-Felicia A., Roger Milroad, Ahmad Jamel.

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