Andrea Trachsel Email & Phone Number

Frankfurt Am Main, Hesse, Germany

Frankfurt Am Main Area, Germany

Member of the operational Cision Germany Management Team and Head of the Account Management department.- Identifying new strategies and internal processes to improve retention, upsell quota and customer satisfaction- Responsible for team management including the enforcement of qualitative and quantitative sales goals as well as employee development

Frankfurt Am Main Area, Germany

Member of the operational Cision Germany Management Team and responsible for supporting our customers’ successful adoption of the Cision technologies through proven methodologies for their success - Coordinate the efforts and communications of the different groups within Cision to helping the customers achieve their goals with Cision- Strategically identify processes that need to be changed or developed to meet the needs of our largest customers- Serve as the advocate of the customer to represent their needs with the internal teams including Customer Support, Professional Services, Product Development, and Sales- Understand a customer’s business drivers and recommend solution through our technology

Frankfurt Am Main Area, Germany

Member of the operational Cision Germany Management Team and responsible for the development and maintenance of Cision’s DACH database.Data content strategy and operations- Managing media research data operations for the Cision Frankfurt office- Development of annual plans for the Research department covering all essential areas: financial, customer, business processes and organisational development- Overseeing the enhancement and maintenance of the DACH media, journalist and blogger database- Close collaboration with the global Research Management Team to ensure consistency and alignment across all global products- Responsible for Research team management and staff development Media data driven client communications and Marketing- In charge of all database-related customer queries- Set up of an effective service process for all aspects of client-specific data projects- Content and production of Cision’s weekly email newsletter, as well as related content on Cision’s website- Production and publication of media intelligence content

Frankfurt Am Main Area, Germany

Responsible for setting up an effective research team and ensuring the successful build-up and development of the Cision DACH Media Database.- Strategic planning of the DACH database and managing day to day media research operations for the DACH region- Rebuilding the DACH Media Database for Cision Germany GmbH through an in house project with a team up to 18 researchers- Worked closely with IT & sales to create a successful competitive product on the market- Management of a Media Research Team including all HR issues, quality of work, management support, employee development and training - Building and developing client relationships by solving escalated customer database queries- Promoting the Cision brand on the DACH market by producing a weekly high-profile German Media Newsletter and responsible for the publication of relevant content on Cision’s website- Creation of a Twitter team account and strategy

Frankfurt Am Main Area, Germany

- Freelance PR Consultant responsible for the research of specialist media in the following sectors: economics, business, HR, finance and automotive.- Building a relationship with journalists for the publication of press releases and adding them to our database.

London, United Kingdom

- Responsible for maintaining accuracy, detail and depth of the European data on the Gorkana database through verification of new and existing media and to enhance data within regions covered to help increase the client-base - Ad hoc translations for Gorkana’s French website - Account management of our clients in the Benelux

London, United Kingdom

- Editorial Intern and Replacement Editor for Muveez.com - Responsible for managing the website and updating it with the latest news - Attended various press screenings, conferences and junkets - Worked closely in a team with the Editors of Gigwise.com and Entertainmentwise.com

London, United Kingdom

- Volunteered for various Channel 4 events- Ensured the events ran smoothly and the guests were looked after

Kingston Upon Thames, Uk

- Developed an awareness of producing a newspaper- Acquired ability to structure and write both print and online news in a clear and succinct way- Carried out extensive research and interviewed members of the public- Successful using a video camera and editing footage with a variety of programs- Confident user of Adobe Premiere Pro and Photoshop- Developed practical web design skills by using relevant specialist software programs such as Adobe Dreamweaver

Bachelor Of Arts With Honours, Journalism And Media & Cultural Studies

Activities and Societies: Kingston University Snow Sports Society

European Baccalaureate, Economics, Biology, Chemistry, Maths