Manager, Brand Strategy & Client Services
New York, Us
Clients: Calvin Klein (205, Jeans, Underwear, Performance, Main Label, Watches and Jewelry, Product Marketing programs), adidas Originals by Pharrell Williams, adidas by kolor, adidas by y-3, adidas Porsche Design, Estée Lauder, LIFEWTR, Tropicana, Narciso Rodriguez- Managed agency team and client partnerships from concept development through post-production delivery of all global advertising campaign assets to ensure work maintains strategic goals and campaigns launch on time and within budget- Executed creative briefs through extensive cross-functional responsibilities to create and produce media components (OOH, digital, and print assets)- Led business development pitches of digital, social media, influencer marketing programs to expand scope and secure wins for the agency- Managed partner agencies (digital, experiential, social media, and PR) to ensure campaigns are fully aligned across all deliverables and consumer touch-points- Partnered with agency producers to supervise on-set shoot production and post-production as point of contact for all involved parties- Developed and presented strategic project briefs to internal account and creative teams- Performed daily ongoing market research to educate the agency team and clients of the competitive market- Nurtured daily client partnership as point of contact for client and face of the agency- Managed Lloyd&Co. social media and website