Andrea Romero Velásquez

Andrea Romero Velásquez Email and Phone Number

Co Founder and Business Strategy Director @ Corporación Delirarte Centro de Arteterapia
United States
Andrea Romero Velásquez's Location
United States, United States
About Andrea Romero Velásquez

Professional with 10 years of experience coordinating and analyzing the results of more than 200 cross-functional projects in public and private organizations of multiple sectors. Expertise in agile methodologies, market research, planning and executing below the line (BTL) and through the line (TTL) marketing strategies. Economist able to participate in strategic planning and macroeconomic studies thanks to my multidisciplinary knowledge and background.Fast learner, problem solver with creative thinking, results oriented and empathetic team member who feels confident in multicultural environments. English proficiency and native Spanish speaker.

Andrea Romero Velásquez's Current Company Details
Corporación Delirarte Centro de Arteterapia

Corporación Delirarte Centro De Arteterapia

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Co Founder and Business Strategy Director
United States
Employees:
2
Andrea Romero Velásquez Work Experience Details
  • Corporación Delirarte Centro De Arteterapia
    Co Founder And Business Strategy Director
    Corporación Delirarte Centro De Arteterapia
    United States
  • Softie Cleaning Services
    Business Strategy Advisor
    Softie Cleaning Services May 2023 - Present
    Nueva Jersey, Estados Unidos
    * Business plan design, financial projections, sales forecast and marketing strategies creation.* Obtaining the minority and women owned business enterprise certification
  • Corporación Delirarte Centro De Arteterapia
    Founder And Business Strategy Director
    Corporación Delirarte Centro De Arteterapia Dec 2020 - Oct 2024
    Bogotá, Distrito Capital, Colombia
    Mental Art therapy Center* Business plan design and execution* Creation of 2 strategic alliances with non- profit organizations and media companies impacting the emotional development of more than 120 children* Speaker in one public event about the importance of mental health and the effect of art on society* Generation of cooperation opportunities with political organizations and government entities
  • Vitalis
    Business Strategist
    Vitalis Mar 2020 - Oct 2020
    Bogotá, Distrito Capital, Colombia
    Pharmaceutical multinational* Scrum master for over 75 multidisciplinary projects including launches of new products, replications, obtaining and renewing health records in 20 countries of Latin America * Preparation of annual cash flow projections and budget analysis of 3.5 M USD on average* Market research
  • Movii
    Business Strategist
    Movii Sep 2019 - Mar 2020
    Bogota,D.C., Capital District, Colombia
    Fintech*Managing and running approximately 80 projects in order to launch customer acquisition, retention and loyalty promotions resulting in an increase in the profitability margin between 22% and 27% per month* Design customer journey, support copy write and analyze CleverTap information (mobile app analysis software)*Manage 1 strategic alliance and planing 1 more.
  • Servicio Nacional De Aprendizaje (Sena)
    Sena Emprende Rural Professional
    Servicio Nacional De Aprendizaje (Sena) Jan 2018 - Dec 2018
    Bogota,D.C., Capital District, Colombia
    Government entrepreneurship entity* Monitoring of monthly performance indicators and budget execution with resources close to 15 M USD to 519 companies created by rural entrepreneurs in 300 municipalities in the national territory.* Bimonthly reports to the Ministry of Labor, Victim Reparation Unit and Colombian Institute of Family Welfare* Analysis of how the program was aligned with the economic local development plans of more than 120 rural colombian regions.* Socialization of the "Sena Emprende Rural" good practices program to the 38 member countries of the Organization for Economics Cooperation and Development OECD.
  • Anmy Commercializer
    Marketing And Sales Coordinator
    Anmy Commercializer Feb 2016 - Nov 2017
    Bogotá, Distrito Capital, Colombia
    Marketer of health and beauty products* Design and implementation of the marketing plan to 50 point of sales located in the colombian Andean region * Planning and execution of 30 BTL events obtaining a ROI (Return over investment) of 350% on average during the first year and 400% for the second year. * Expansion of distribution channels; pharmacies, health stores and beauty distributors, reaching 29% market share
  • Pfizer
    Intern Marketing And Health Economics
    Pfizer Jun 2015 - Dec 2015
    Bogotá D.C., Colombia
    Pharmaceutical multinational* Administrative Scrum master in order to support 3 marketing projects to develop qualitative market research with the cooperation of health professional key opinion leaders. * Analyze quantitative market research data and communicate results. * Update of a budget impact study to support that by introducing one of the company's medications into the government's mandatory health plan, a 35% savings is obtained and 65% of patients with the high-cost disease studied would be covered
  • Avila Advertising
    Key Account Manager Digital Marketing
    Avila Advertising Jun 2013 - Dec 2014
    Bogotá D.C., Colombia
    Marketing agency* Communication link between the agency and corporate clients acting as project manager of more than 15 marketing strategies.* Preparation of budgets and commercial reports including management indicators.
  • Petrolcarbon Ltda.
    Bussines Development Representative
    Petrolcarbon Ltda. Jul 2012 - Jan 2013
    - Evaluate the possibility of establishing new strategic alliances- Link between clients and companies represented- Guarantee the participation of the company in congresses, fairs and events- Carry out market reports, commercial development and support in bidding processes and open tenders

Andrea Romero Velásquez Education Details

Frequently Asked Questions about Andrea Romero Velásquez

What company does Andrea Romero Velásquez work for?

Andrea Romero Velásquez works for Corporación Delirarte Centro De Arteterapia

What is Andrea Romero Velásquez's role at the current company?

Andrea Romero Velásquez's current role is Co Founder and Business Strategy Director.

What schools did Andrea Romero Velásquez attend?

Andrea Romero Velásquez attended Universidad Del Rosario, The University Of Texas At San Antonio, Высшая Школа Экономики, Universidad Ean, Hub Escuela De Negocios Digitales, Universidad Externado De Colombia.

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