Andrea Ambrosini Email & Phone Number

Milan, Lombardy, Italy

Develop and execute a short, mid and long term strategy for built-in and free-standing dishwashers with responsibility on the P&L results of the category. Specific accountability on the new maxi tub dishwasher architecture. Leverage market insight and consumer analytics to drive new product and feature development in collaboration with R&D teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify… Show more Develop and execute a short, mid and long term strategy for built-in and free-standing dishwashers with responsibility on the P&L results of the category. Specific accountability on the new maxi tub dishwasher architecture. Leverage market insight and consumer analytics to drive new product and feature development in collaboration with R&D teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify marketing requirements for all new product launches. Manage the product line-up for the EMEA market, Transregional projects and OEM, overseeing all commercialization, product engineering, manufacturing and product availability. Cross functional coordination of all the activities with R&D (based in Wroclaw, PL), Design Studio, Quality, Manufacturing (Radomsko, PL and Hefei, RPC) and central Brand’s Teams. Direct connection with the local NSO Category Managers providing support for day to day activities, queries and commercial needs including product installation topics. Show less

Milan, Lombardy, Italy

Develop and execute a 5 years strategy for built-in and free-standing microwaves with responsibility on the P&L results of the category.. Leverage market insight and consumer analytics to drive new product and feature development in collaboration with R&D teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify marketing requirements for all new product launches. Manage up to 500-SKU line-up for the… Show more Develop and execute a 5 years strategy for built-in and free-standing microwaves with responsibility on the P&L results of the category.. Leverage market insight and consumer analytics to drive new product and feature development in collaboration with R&D teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify marketing requirements for all new product launches. Manage up to 500-SKU line-up for the EMEA market, Transregional project (NAR; LAR; ASIA) and OEM, overseeing all commercialization, product engineering, manufacturing and product availability. Cross functional coordination of all the activities with R&D (based in Wroclaw, PL), Design Studio, Quality, Manufacturing (Cassinetta, IT; Hefei and Shunde, RPC) and central Brand’s Teams. Direct connection with the local NSO Category Managers providing support for day to day activities. Managing and coaching a product marketing team with 2 junior Product Managers supporting the BI and FS day to day activities. Cross functional coordination of all the activities with R&D, Quality, Manufacturing and Brand’s Teams. Show less

Comerio

Orchestrate integration activities, products plan and production assessment for BI Microwaves and outsourced products for cooking after Indesit Company acquisition.Develop and execute strategies for built-in microwaves and outsourced cooking products, delivering 1-5 year roadmaps for market capture and revenue growth. Leverage market insight and consumer analytics to drive new products and features development in collaboration with R&D, Usability and Industrial design teams. Develop and… Show more Orchestrate integration activities, products plan and production assessment for BI Microwaves and outsourced products for cooking after Indesit Company acquisition.Develop and execute strategies for built-in microwaves and outsourced cooking products, delivering 1-5 year roadmaps for market capture and revenue growth. Leverage market insight and consumer analytics to drive new products and features development in collaboration with R&D, Usability and Industrial design teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify marketing requirements for all new product launches. Manage up to 600-SKU line-up for the EMEA market, Transregional markets (NAR; LAR; ASIA) and OEM brands / private labels, overseeing all commercialization, product engineering, and manufacturing / production.Closely collaborating with brand marketing, manufacturing sites / engineering (Cassinetta-Italy, China-Shunde), procurement and OEM suppliers (Midea, Teka, Meneghetti, Orved, De Longhi); Monthly review meetings with the national sales and marketing organizations to grow market penetration and distribution. Brands include Whirlpool, Bauknecht, Ignis, Laden, KitchenAid, Hotpoint, Hotpoint-Ariston, Ariston, Scholtes, Maytag, Amana and others. Show less

Comerio

Develop and execute strategies for built-in microwaves, FS cookers and outsourced products. Leverage market insight and consumer analytics to drive new product and feature development in collaboration with R&D teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify marketing requirements for all new product launches. Manage up to 500-SKU line-up for the EMEA market, Transregional project (NAR; LAR;… Show more Develop and execute strategies for built-in microwaves, FS cookers and outsourced products. Leverage market insight and consumer analytics to drive new product and feature development in collaboration with R&D teams. Develop and implement winning go-to-market plans, with a compelling business case featuring projections for all new product launches. Identify marketing requirements for all new product launches. Manage up to 500-SKU line-up for the EMEA market, Transregional project (NAR; LAR; ASIA) and OEM, overseeing all commercialization, product engineering, and manufacturing / production.Closely collaborating with brand marketing, manufacturing sites / engineering (Cassinetta-Italy, China-Shunde), procurement and OEM suppliers (Midea, Teka, Meneghetti, Orved, De Longhi, Arda, Vestel); Monthly review meetings with the national sales and marketing organizations to grow market penetration and distribution. Brands include Whirlpool, Bauknecht, Ignis, Laden, KitchenAid, Maytag, Amana and others. Show less

Varese, Italia

I’m in charge of managing the whole range of hobs, ovens, hoods and built-in microwaves (Whirlpool and Ignis) for the South Europe. I’m directly managing the execution for the Italian market in both the main sales channels (Kitchen & Retail) and provide full support about cooking products ranges to the others local Trade Marketing in Greece, Spain and Portugal.I’m involved in local and international projects for the development of future product strategies together with the Central EMEA… Show more I’m in charge of managing the whole range of hobs, ovens, hoods and built-in microwaves (Whirlpool and Ignis) for the South Europe. I’m directly managing the execution for the Italian market in both the main sales channels (Kitchen & Retail) and provide full support about cooking products ranges to the others local Trade Marketing in Greece, Spain and Portugal.I’m involved in local and international projects for the development of future product strategies together with the Central EMEA organization, providing local market needs and the main trade partners' feedback. Monitoring competition, raising gaps and opportunities for new products development.Main activities: market analysis, benchmarking, price positioning analysis, range definition, full responsibility of profit & loss, profit plan, business cases, demand forecasting, products launch package, sales support, marketing events, catalogue contents and communication materials. Show less

Varese, Italia

I was in charge of managing the whole range of hobs, ovens, hoods and built-in microwaves (Whirlpool and Ignis) for the Italian market. Main activities: market analysis, benchmarking, price positioning analysis, range definition, full responsibility of profit & loss, profit plan, business cases, demand forecasting, products launch package, sales support, marketing events, catalogue contents and communication materials.

Varese, Italia

I was in charge of managing the whole range built-in refrigerators, freezers, wine cellars, built-in dishwashers and hoods (Whirlpool and Ignis) for the Italian market. Main activities: market analysis, benchmarking, price positioning analysis, range definition, full responsibility of profit & loss, profit plan, business cases, demand forecasting, products launch package, sales support, marketing events, catalogue contents and communication materials.

Varese, Italia

I was in charge as Product Training Specialist within the Italian Commercial Division. The role require to support internal and external functions with specific products training sessions (built-in and freestanding) and support to the products managers in benchmarking, tests and products events/presentations with trade partners (kitchen and retail channel). Create and update training materials, presentations, booklet, audio file and videos.I was responsible for the product training in all… Show more I was in charge as Product Training Specialist within the Italian Commercial Division. The role require to support internal and external functions with specific products training sessions (built-in and freestanding) and support to the products managers in benchmarking, tests and products events/presentations with trade partners (kitchen and retail channel). Create and update training materials, presentations, booklet, audio file and videos.I was responsible for the product training in all the IKEA stores in Italy (“for IKEA from Whirlpool” home appliances).Main activities: organization of training sessions, hold training meetings for trade partners, train sales force & merchandisers team, create and update training materials, benchmarking activities, garage tests, marketing events. Show less

Varese, Italia

Working in the Customer Service Italy, I was in charge as Customer Service Specialist managing the issues between the end customers (or Trade Partners) and after-sales service network. I was the main reference for built-in products.Following the launch of the Whirlpool Italy website I have been involved in the management of the after sales Service pages (air conditioning products, accessories W-Pro essentials range) and I was the responsible for the contacts with the end customers reached… Show more Working in the Customer Service Italy, I was in charge as Customer Service Specialist managing the issues between the end customers (or Trade Partners) and after-sales service network. I was the main reference for built-in products.Following the launch of the Whirlpool Italy website I have been involved in the management of the after sales Service pages (air conditioning products, accessories W-Pro essentials range) and I was the responsible for the contacts with the end customers reached through the website email service. Show less