Worldwide Licensing Director At Trussardi
CurrentMissionSignificantly expanded Trussardi licence business base through• Re-appraising existing lines (cosmetics, eyewear, childrenswear) and replace under-performing licensees• Start up, development and WW distribution of the Trussardi Casa Business (Furniture & Decoration & Home Linen)• Extending to other product categories in line with the lifestyle vocation of brand and the strategic repositioning• Exploiting of all opportunities to generate extra royalties and/or to increase brand prestige and visibility Areas of responsibilities• Strategic brand management vis-à-vis business partners• Research, selection and management of license partners /Licensing contracts stipulation• Product development coordination and approval• Definition of business plan, emphasis on pricing, distribution and A&P support.• Responsibility of the economic result of the "License Business Unit" of the company2017_2024 Main Business Categories•Trussardi Residences project in Dubai. Debut of the brand in the residential business • Cosmetics Licensee: Angelini Beauty. Brand: Trussardi Parfums.• Eyewear Licensee: De Rigo. Brand: Trussardi • Childrenswear Licensee: Brave Kid ( Otb) Brand: Trussardi Junior• Furniture, Home-Accessories and Décor. Licensee: Club House_Luxury Living. Brand: Trussardi Casa. • Watches & Jewels Licensee: Morellato. Brand: Trussardi • Formal Menswear Licensee: Lardini Brand: Trussardi • Underwear&Nightwear Licensee: Manifattura di Valduggia-Ragno.• Beachwear Licensee: Area B Brand: Trussardi• Wallpaper_vinyl wall coverings Licensee: Zambaiti Group Brand : Trussardi Casa• Household linen Licensee: Mirabello Carrara Brand: Trussardi Casa• Local Japanese LicensesDirect market control & responsibility of different licensees categories • Special partnerships activation (F.C Juventus, BMW, Momo design)
