Andrea Howard Email & Phone Number

Austin, Tx, Us

Austin, Tx, Us

Austin, Tx, Us

Develop brand strategy across all owned social media channels, including our influencer and collegiate marketing programs.

Austin, Tx, Us

Dripping Springs, Tx, Us

In addition to my roles with Kelly's Kids - our family of brands launched a new direct sales children's clothing company - Wildflowers Clothing. Upon launching of the new brand, my role expanded to include all customer touchpoints.- Lead all social media strategy and implementation for Kelly's Kids, Eleanor Rose, Wildflowers Clothing- Drove digital creative strategy for our family of brands- Trained team of sales Consultants on social media and building of their personal brands- Assisted in photoshoot production and direction- Organized bi-annual sales conference for Consultants- Collaborated with designers on future garment designs- Wrote and maintained company blog

Kelly's Kids has been an institution in the boutique world of children's fashion, outfitting the whole family since the 1980s, with Eleanor Rose being a new, secondary e-commerce brand with highly sought after collections. - Developed social strategy for two distinctive children’s clothing brands – Kelly’s Kids and Eleanor Rose - Created brand identities used throughout all digital marketing materials- Oversaw and executed paid social media plans on Facebook and Instagram- Lead community management and worked directly with customer service team- Directed team of graphic designers on social media graphics

Menomonee Falls, Wisconsin, Us

- Developed and executed social media strategies across Kohl's channels, which included Facebook, Twitter, Google+, Pinterest, Instagram, and YouTube- Created strategies focusing on seasonal and brand-specific initiatives- Collaborated directly with social channel partners to produce industry-leading programs- Worked with external agencies and creative partners to develop tone and look of channels- Trained community management team- Partnered with media team on large-scale broadcast integrations such as the American Music Awards and Academy of Country Music Awards

Menomonee Falls, Wisconsin, Us

- Emphasis in display ads & digital content, including blog- Developed creative strategy for store, seasonal, and brand paid digital media campaigns- Coordinated and executed media campaigns with digital media, creative, agency and internal partners

Menomonee Falls, Wisconsin, Us

- Researched and presented findings regarding Kohl's gift cards, recommending new venues for gift card redemption and promotion, mobile gift cards, Facebook, and personalized card options- Created marketing strategy, working cross-functionally with other interns to create pseudo Back-to-School Kohl's campaign- Offered a full-time marketing position at end of internship