Andrea Buccioni Email & Phone Number

London Area, United Kingdom

New York, United States

Produced websites, developed strategies, and organised training for various advocacy and information nonprofit organisations focused on citizen empowerment, inclusion, environment, and education.

Oxford, England, United Kingdom

Enhanced digital ecosystem, focusing on data-driven audience engagement and user-centred digital projects. Key roles included developing a comprehensive digital strategy, optimising the website and an email marketing strategy, enhancing audience interaction, and devising a roadmap for digital accessibility, ensuring inclusive user experiences.

Santiago, Chile

-Project managed a digital campaign funded by the U.S. Embassy in Chile to promote socio-emotional learning during the pandemic and achieved 2,450 lead-magnet report downloads, 1,900 podcast plays, and 3,028 educators attending an online event within two months of the campaign launch.-Prepared and submitted proposals for international grants, securing over USD$1MM in awards.

Santiago Province, Chile

- Directed the communications and digital strategy of a mid-size charity in Education and Policy Advocacy, leading a team of six professionals. - Crafted campaigns that engaged a digital community of over 360,000 members, collaborating with external digital agencies, donors, and multilateral institutions, including the E.U.- Oversaw a successful redesign and migration of the organisation's website from Drupal to WordPress.

Greater New York City Area

-Crafted and executed data-driven strategies to boost the visibility and engagement of a top U.S. Hispanic audience-focused company's product portfolio through organic and paid tactics. -Created and managed web KPIs, reports, and dashboards to monitor and analyse content performance and audience engagement, providing insights to the newsroom and product teams.-Study and analysis of consumption patterns of different audiences at Impremedia's properties. Creation of strategies for traffic and engagement improvement, especially for audiences coming from social media.

Nueva York Y Alrededores, Estados Unidos

-Crafted and executed data-driven strategies to boost the visibility and engagement of a top U.S. Hispanic audience-focused company's product portfolio through organic and paid tactics. -Created and managed web KPIs, reports, and dashboards to monitor and analyse content performance and audience engagement, providing insights to the newsroom and product teams.-Study and analysis of consumption patterns of different audiences at Impremedia's properties. Creation of strategies for traffic and engagement improvement, especially for audiences coming from social media.

Santiago, Chile

Responsible for the digital strategy of Educación 2020, non-profit foundation that pursuits the improvement of Chilean education´s quality and equity through promoting better public policies. - Edited and wrote contents for articles, newsletters for supporters, donors and internal communications. - Created multimedia contents to raise public awareness of citizens' rights in education, such as scripts for videos, campaign websites, infographics and interactive materials. - Coordinated the design and social media team of the foundation. - Collaborated in the creation of campaigns with creative teams from different probono agencies, such as Prolam Young & Rubicam and Grey Group Chile.- Coordinated fundraising digital campaigns.- Acted as a liaison and supervised all foundation’s digital media projects and websites produced by external agencies.

Santiago, Chile

Journalist at "Tendencias" section (Science, Technology and Social Trends) of La Tercera Newspaper. Reported and wrote articles about health, science, technology and social trends.

Santiago, Chile

Reported and wrote articles for Ya Joven (teen women magazine) and Domingo (travel magazine).

Master’S Degree, Digital Media Design For Learning

As a Thesis project, I developed a digital campaign and tools to challenge and ultimately change behaviours reinforcing gender stereotypes.

Bachelor'S Degree, Communication, Journalism, And Related Programs, Journalist

Teaching Assistant: Courses Written Narrative, Introduction to Narrative Poetics, Communications Ethics.

Diploma, Development And Management Of Digital Content

Diploma, Web Management & Web Design

Web design, web technoologies and online projects management.