I currently work as a consultant at the headquarters of the “Dipartimento della Protezione Civile” in charge of activities related to the institutional website, including:•Analysis, design, and development of information architecture. •Support to the implementation and management of the contents in the CMS. Jabs, Liferay e Drupal).•Monitoring of communication activities and publishing of web content.•Management of COVID data dashboards and maps using GitHub… Show more I currently work as a consultant at the headquarters of the “Dipartimento della Protezione Civile” in charge of activities related to the institutional website, including:•Analysis, design, and development of information architecture. •Support to the implementation and management of the contents in the CMS. Jabs, Liferay e Drupal).•Monitoring of communication activities and publishing of web content.•Management of COVID data dashboards and maps using GitHub, Power BI, and ArcGIS.•Management, configuration, and implementation of Search Console and Google Analytics accounts for the national portal of the Department of Civil Protection, IT-Alert, Io Non Rischio, and PON Governance.•Production of reports for the abovementioned websites and monitoring of the performance of specific sections or contents.•Audit and SEO analysis aimed at identifying any technical problems and improving the sections and contents of the portals. Show less

I have been placed in the Digital Factory department of Eustema where I currently deal in information architecture, Digital Analytics, and Search Engine Marketing. Among the clients for whom I have carried out activities, I can mention CIE, Gruppo Leonardo, Comune di Milano, SIAE, and Poste Italiane. In fulfilling this role, I deal with:•Analysis, design, and development regarding the information architecture of websites and intranet portals for individuals and the Public… Show more I have been placed in the Digital Factory department of Eustema where I currently deal in information architecture, Digital Analytics, and Search Engine Marketing. Among the clients for whom I have carried out activities, I can mention CIE, Gruppo Leonardo, Comune di Milano, SIAE, and Poste Italiane. In fulfilling this role, I deal with:•Analysis, design, and development regarding the information architecture of websites and intranet portals for individuals and the Public Administration. Analysis, design, and development regarding the information architecture of websites and intranet portals for individuals and the Public Administration.•Development and implementation of portals' SEO and SEM strategies using specific software including SemRush and SEO PowerSuite.•Collection and analysis of data through Google Analytics, Google Search Console, and Adobe Analytics to facilitate the design and resolution of problems.•Creation of the documentation to be delivered to customers at the conclusion of a planned activity.•Assistance in the management of project timelines to ensure compliance with deadlines. Show less

•Development and implementation of web marketing strategies for the agency and its customers starting from the evaluation of the feasibility of the project up to the creation of the best path to reach the set goal.•Support the development of the communication on web sites to ensure the relevance of the message, the User Experience, and the sales funnel.•Conduct research and analysis of data to facilitate problem resolution and to support decision making.•Perform keywords… Show more •Development and implementation of web marketing strategies for the agency and its customers starting from the evaluation of the feasibility of the project up to the creation of the best path to reach the set goal.•Support the development of the communication on web sites to ensure the relevance of the message, the User Experience, and the sales funnel.•Conduct research and analysis of data to facilitate problem resolution and to support decision making.•Perform keywords research and analysis, from an SEO perspective, to be used for websites SEO optimization and for the design and development of AdWords campaigns.•Development of AdWords campaigns to improve customers’ visibility and revenues. Optimization and monitoring to maximize their effectiveness while respecting the target budget.•Responsible for the relations with foreign customers and for the communication in English. Show less

Support the general organizational workflow of the company:• In charge of the delivery of the finished good to the clients ensuring the schedule is properly respected.•Assist in the workflow planning such as when and where to dub a movie/TV series and arrange its production safeguarding the customers’ broadcasting schedule.•Manage and solve customers and suppliers problems when necessary such as technical issues or concerns on deliveries•Provide front desk assistance… Show more Support the general organizational workflow of the company:• In charge of the delivery of the finished good to the clients ensuring the schedule is properly respected.•Assist in the workflow planning such as when and where to dub a movie/TV series and arrange its production safeguarding the customers’ broadcasting schedule.•Manage and solve customers and suppliers problems when necessary such as technical issues or concerns on deliveries•Provide front desk assistance to actors who work for the company Show less

Supported the Brand Manager in turning Other Tobacco Products category plans into action. Common stakeholders have been: market research department external suppliers Creative agency (mainly Leo Burnett). The breath and scope of the assignment exposed me to a wide range of experiences. To mention a few of them:•Assist the OTP Manager in the preparation and implementation of the marketing plans by preparing presentations to internal/external stakeholders and Senior… Show more Supported the Brand Manager in turning Other Tobacco Products category plans into action. Common stakeholders have been: market research department external suppliers Creative agency (mainly Leo Burnett). The breath and scope of the assignment exposed me to a wide range of experiences. To mention a few of them:•Assist the OTP Manager in the preparation and implementation of the marketing plans by preparing presentations to internal/external stakeholders and Senior Management.•Provide research and analytical support in the development of departmental program and systems to ensure the organization’s ability to operate in a competitive and cost effective manner.•Conduct research and data collection as well as interpret information in order to support decision making and problem solving•Ensure all assigned project are delivered with a high quality in an appropriate time. o Implemented an ecommerce platform to optimize resources allocation and sale effectiveness at local level. o Developed and organized the “Trade Expert”; a trade event dedicated to the Sales force and a number of tobacconists to increase fine cut awareness in order to better exploit the POSs with visibility tools and increase Chesterfield fine cut market share.•Review and analyze brand performances based on Sell-in and Sell-out Data (AC Nielsen) and competitive commercial activities through regular market visits, research results, and monitoring of - consumer activities.•Support the OTP Manager during the launch of new brands by conducting analysis, managing creative agencies, and developing some creativity by myself. o Awarded for the successful introduction of the Diana fine cut into the Italian market. Show less

Assisted the Brand Manager in the implementation of Commercial activities concerning a brand new established business for Italian affiliate: Other Tobacco products category (Fine Cut). After a first period of Marketing & Sales formal training I had the chance to apply concept just learn:•Developed the product category segmentation database for the Fine Cut market.•Investigated on cross selling opportunities in the components market in collaboration with the Business… Show more Assisted the Brand Manager in the implementation of Commercial activities concerning a brand new established business for Italian affiliate: Other Tobacco products category (Fine Cut). After a first period of Marketing & Sales formal training I had the chance to apply concept just learn:•Developed the product category segmentation database for the Fine Cut market.•Investigated on cross selling opportunities in the components market in collaboration with the Business Development department. •Conducted analysis on filters an papers to understand the drivers of the consumers behavior. Show less

Drew Marine is a recognized leader in providing technical solutions and services to the global marine industry. They have approximately 325 employees and 28 offices in 47 countries.Responsibilities:Did a presentation about global leadership in corporations on the Executive Vice President of Human Resources. After which I was offered the position as a mentoree. Assisted specifically in the areas of talent recruitment and leadership development.

Responsible presentation of insurance products to businesses and private customers Eur Broker creates insurance policies packages to satisfy the needs of individuals and companies.Responsibilities and Accomplishments:•Responsible for presentation of insurance and financial products to businesses and private customers; research insurance policies to best accommodate the customer•Specifically, assisting brokers to find new customers and research of insurance policies… Show more Responsible presentation of insurance products to businesses and private customers Eur Broker creates insurance policies packages to satisfy the needs of individuals and companies.Responsibilities and Accomplishments:•Responsible for presentation of insurance and financial products to businesses and private customers; research insurance policies to best accommodate the customer•Specifically, assisting brokers to find new customers and research of insurance policies packages through insurance companies. Show less