• Serve as a strategic consultant for our clients• Serve as liaison between clients and the Electric Easel team• Develop and edit content for websites, blogs, social media, email campaigns, marketing and advertising materials, and more• Conceptualize and develop systems and procedures for clients• Manage and work with freelancers

• Planned, wrote, edited, and distributed all marketing email communications, including 4-8 email blasts per month to 2,500+ contacts, resulting in more inquiries and higher conversion rates• Wrote and edited content for marketing collateral and the company website to maximize SEO, increase traffic, and improve conversion rates• Created the company marketing calendar and synced it with content development and email marketing to drive relevant traffic at key times during the academic year• Managed the company website, including regular content updates and troubleshooting technical issues• Served as peer reviewer for colleagues, enhancing content, streamlining processes, and leveraging productivity• Wrote and edited job ads, improving application rates and quality of applicants• Wrote and sent story pitches to media outlets• Secured and coordinated educational workshops and company presentations• Tracked success of various marketing and communications efforts, leading to strategic improvements in email marketing, community outreach initiatives, and other processes• Managed social media profiles on Facebook, Twitter, Glassdoor, and Yelp, and responded to online reviews

• Wrote and edited content for the company website, blog, social media channels, and features on partner websites, including About.com, to maximize SEO, increase traffic, and improve conversion rates• Created and managed the team content calendar, guidelines, and style guide• Managed and maintained Cappex's scholarship database, growing it from 500 scholarships to more than 25,000• Copyedited marketing and sales collateral, including proposals, brochures, case studies, PowerPoint presentations, white papers, and press releases• Received three awards for outstanding initiative, work ethic, and relationship skills• Compiled, copyedited, and distributed internal, company-wide status reports each week• As a result of exceptional ability and leadership skills, promoted to Lead Content Specialist after 18 months • Managed the Content Team, including hiring, training, and ongoing coaching of team members and freelancers to ensure full productivity and quality output• Conducted various online research projects• Managed social media profiles on Facebook, Twitter, Pinterest, and LinkedIn

• Wrote and edited educational student and teacher materials for grades K–12• Copyedited digital and hard copy page proofs and manuscripts• Managed editorial freelancers and ensured deadlines were continuously met• Maintained editorial freelancer database, updating regularly and performing search queries as needed• Copyedited and distributed internal and external project status reports each week• As a result of outstanding editorial skills and achievements, promoted to Assistant Editor after one year • Researched and developed prototypes for educational product proposals• Created and implemented several new inter-departmental methods and procedures, resulting in improved organization and workflow• Performed various administrative tasks as needed, including assembling and distributing project guidelines and specifications

• Wrote weekly opinion columns on various topics, such as women’s issues, health, sexuality, education, politics, and social issues

• Copyedited and proofread manuscripts and page proofs in accordance with the house style guide and the Chicago Manual of Style• Entered manuscript changes into digital files• Executed first and final checks on manuscripts and page proofs• Performed various administrative tasks as needed