Andrea Chen

Andrea Chen Email and Phone Number

Digital Experiences and Platforms Analyst Intern @ American Express
New York, NY, US
Andrea Chen's Location
New York, New York, United States, United States
About Andrea Chen

I'm currently immersed in a master's program in Applied Analytics at Columbia University. My journey has led me to specialize in B2B marketing within the finance sector.I'm not just an executor; I'm a passionate problem solver who thrives on analyzing data to uncover insights. My focus is on developing strategies for customer acquisition, engagement, and retention. Combining my love for design with a strong command in analytics, I use my skills to craft compelling narratives. Whether it's leveraging data or SEO for strategic decision-making or creating mock-ups in Figma and decks in Adobe Suite, I'm committed to delivering impactful results.In addition to my academic pursuits, I'm expanding my expertise in Applied Analytics to elevate my contributions to data-driven marketing solutions. Beyond the technical realm, I possess knowledge in Web 3.0, blockchain, finance, pitching, and media creation. Currently exploring opportunities in the Finance and Technology industries, I'm excited to apply my diverse skill set and passion for positive societal impact to a dynamic marketing role.Open to connect: tzu-ying.chen@columbia.edu

Andrea Chen's Current Company Details
American Express

American Express

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Digital Experiences and Platforms Analyst Intern
New York, NY, US
Employees:
79797
Andrea Chen Work Experience Details
  • American Express
    Digital Experiences And Platforms Analyst Intern
    American Express
    New York, Ny, Us
  • American Express
    Marketing Analyst
    American Express Jan 2024 - Present
    New York, Ny, Us
  • Henkel
    E-Commerce & Digital Marketing Intern
    Henkel Sep 2023 - Dec 2023
    Düsseldorf, North Rhine-Westphalia, De
  • American Express
    Product Development Intern
    American Express Jun 2023 - Aug 2023
    New York, Ny, Us
  • Disney General Entertainment Content
    Digital Marketing Intern
    Disney General Entertainment Content Jan 2023 - Jun 2023
    Burbank, California, Us
    *Managed editorial calendars for primetime shows such as The Goldberg and The Conners for Instagram, Facebook, YouTube, Twitter, and TikTok.*Contributed by managing ABC Network YouTube channel's 95th Oscars' digital campaign that reached 2.6M+ views.*Assisted with paid social media plans for shows such as American Idol, The Bachelor, and Prank Panel.*Created one-sheets and campaign highlights for Grey's Anatomy, Station 19, and The Company You Keep for stakeholders.*Designed social media posts and stories for ABC primetime television shows. *Tackled monthly synergy emails to celebrate Disney General Entertainment content and boost cross-collaboration.
  • Annenberg Inclusion Initiative
    Research Assistant
    Annenberg Inclusion Initiative Nov 2022 - Jun 2023
    Los Angeles, Us
    * Contributed to the Annenberg Inclusion Initiative’s first website launch by collecting 1,600+ data points on Oscar nominees and behind the scenes personnel in the film industry.* Collected data on gender and race/ethnicity of behind-the-scenes individuals in the film industry to highlight individuals, production companies, and distributors that support or produce content that reflects the diversity of the audience.* Since the launch on March 1st, 2023, there have been 6,300 unique visitors.The website reached 10 different countries including the United States, United Kingdom, Canada, Germany, Finland, Japan, Netherlands, France, India, and Sweden.Website linked here: https://www.inclusionlist.org/oscars
  • Trojan Marketing Group
    Digital Strategy
    Trojan Marketing Group Sep 2022 - May 2023
    Los Angeles, California, Us
  • Sustainable Fish Scaler [Acquired]
    Founder
    Sustainable Fish Scaler [Acquired] Aug 2018 - May 2023
    * Created a sustainable fish scaler & beer opener design that is manufactured in 12 colors* Contested in iENA in Germany and received a gold medal* Awarded for young inventor by Taipei City mayor* Sold the design patent to Frame Kitchen in Germany
  • Launch Pop
    Growth Marketing Intern
    Launch Pop Jul 2021 - Jan 2023
    Santa Monica, California, Us
    * Created Competitive analysis decks for companies at LaunchPop* Assisted in Social Media calendar planning, and Instagram account management for different accounts* Helped with Facebook ads A/B testing for products to better understand brand positioning* Compiled Facebook ad data for analysis * Created ads and social media creatives to post * Pitched the data, results, and progress to clients weekly
  • Daily Work Journal
    Social Media Marketing Intern
    Daily Work Journal Oct 2022 - Dec 2022
  • Gritty In Pink
    Business Development And Marketing Intern
    Gritty In Pink May 2022 - Aug 2022
    Los Angeles, California, Us
    * Pitched Social Media (TikTok & Instagram) ideas weekly * Managed Mailchimp and Google Analytics *Analyzed the analytics of the INPINK website to optimize and strategize business development - Constantly note the increases and decreases in website engagement - Come up with ideas to increase website awareness and organic search based on analytics* Send out quarterly investment emails for company updates through mailchimp* Send out artist emails to update them about past events and upcoming updates - the email produced from mailchimp all received a high open rate
  • Bloom Xo
    Marketing Intern
    Bloom Xo Aug 2021 - Jan 2022
    Los Angeles, California, Us
    * Pitched campaign ideas to supervisor for different events and films - Worked on ideas for Batman, The Fallout, etc* Assisted in creating a full influencer list for different projects * Worked on managing BloomXO's newly launched xiaohongshu 小紅書 account in attempts to reach the Asian market* Managed social media accounts such as Instagram and TikTok* Contacted plausible influencers for different events
  • Harvard Project For Asian And International Relations (Hpair)
    Marketing And Communications Associate
    Harvard Project For Asian And International Relations (Hpair) Jan 2019 - Jan 2020
    Cambridge, Ma, Us
    * Assisted in social media management to promote the newly transition HPAIR conference* Helped produce and edit the Instagram Reel video to promote how the conference will take place* Came up with a list of possible speakers for the conference and reached out to them * Helped moderate the conference
  • Stanford University School Of Medicine
    Researcher
    Stanford University School Of Medicine Jul 2018 - Jul 2018
    Palo Alto, Ca, Us
    * Conducted research regarding to Tau under Professor Yanmin Yang* Read academic articles and journals regarding Tau research and mutations * Worked in the Stanford labs to conduct research for 2 weeks* Presented our findings and research to a board of professors

Andrea Chen Skills

Presentation Skills Influencer Outreach Consulting Social Media Public Speaking Biology Finace Interviewing Mailchimp User Experience Event Planning Digital Media Communication Facebook Ads Competitive Analysis Finance Digital Marketing Customer Relationship Management Product Design Pitching Ideas Seo Copywriting Microsoft Excel Laboratory Skills Social Media Content Creation Marketing Event Planning Google Analytics A/b Testing Project Planning Online Journalism Brand Strategy Adobe Premiere Pro Teamwork Social Media Management Research Social Media Content Scheduling Marketing Strategy News Anchoring Copy Editing Copywriting Influencer Marketing Search Engine Optimization

Andrea Chen Education Details

  • Columbia University
    Columbia University
    Applied Analytics
  • University Of Southern California
    University Of Southern California
    Communication And Media Studies
  • University Of Southern California
    University Of Southern California
    Entrepreneurship/Entrepreneurial Studies
  • Kang Chiao International School
    Kang Chiao International School
    High School Diploma

Frequently Asked Questions about Andrea Chen

What company does Andrea Chen work for?

Andrea Chen works for American Express

What is Andrea Chen's role at the current company?

Andrea Chen's current role is Digital Experiences and Platforms Analyst Intern.

What schools did Andrea Chen attend?

Andrea Chen attended Columbia University, University Of Southern California, University Of Southern California, Kang Chiao International School.

What skills is Andrea Chen known for?

Andrea Chen has skills like Presentation Skills, Influencer Outreach, Consulting, Social Media, Public Speaking, Biology, Finace, Interviewing, Mailchimp, User Experience, Event Planning, Digital Media.

Who are Andrea Chen's colleagues?

Andrea Chen's colleagues are Osvaldo B., Beth Kaiserman, Natalie Sobrian, Saber Allali, Pro Trader, Naimah Amin, Elona Frolova.

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