Andrea Ward Email and Phone Number
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I've enjoyed an enviable 20+ marketing and insights career working for, and with, a few well-known Global and Canadian companies. Today, my focus has shifted - to giving back to the next generation of business leaders and entrepreneurs.My goal is to share my experiences - the good, the bad, and the downright bazaar - with - Marketing, research, communication and innovation students - Industry professionals that need a fresh take on a business issue or idea - Budding entrepreneurs seeking marketing, research and business development coaching - Community organisations needing help to set up their management and fundraising processesHappy to bounce off ideas, issues and opportunities over tea. Let's chat!
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Strategy And Research ConsultantCape Spear CollaboratoryToronto, On, Ca
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Professor, Longo Faculty Of BusinessHumber College Apr 2019 - PresentGreater Toronto AreaSubject Matter: Marketing Strategy, Research and Analytics -
Professor, Pilon School Of BusinessSheridan College Jan 2019 - Jun 2021Greater Toronto AreaSubject Matter: Marketing Strategy, Research and Analytics -
Director, InsightsMosaic Sales Solutions Jun 2013 - May 2017Mississauga, Ontario -
Portfolio Strategy & Category Insights ManagerCanada Bread Company, Limited Sep 2012 - Jun 2013Toronto, Canada Area -
Senior Manager, Still & Juice PortfoliosThe Coca-Cola Company Sep 2004 - Aug 2012Toronto, Canada AreaConsumer Insight Manager: - Responsible for the design, execution, and mining of actionable insights of all custom research for the Still & Juice Beverage Portfolios. Range of studies included consumer segmentation, market mix modelling, brand positioning, advertising development & tracking, brand health tracking, usage & attitude, ethnography, focus groups, price/pack optimization, sensory testing, custom and syndicated (Nielsen) studies.Senior Manager, Commercial Capabilities: - Pioneered Coca-Cola Ltd's capability in OBPPC – Occasion/Brand/Price/Package/Channel – strategy development. OBPPC is an advanced category/revenue management approach which maximizes product assortment with the consumer’s occasion-based needs at its core.Senior Brand Manager, Energy Drinks/Group Manager, Innovation: - Spearheaded cross-functional/corporate team to build manufacturing capability for Natural Health Products. This was the company’s first experience dealing with Health Canada for product approvals and product certification. This capability enabled the launch of the Energy Drink portfolio and was the foundation for the company’s future expansion into other Natural Health Beverages. - Successfully developed and launched Full Throttle Energy Drink, Coca-Cola’s first entry in the Canadian Energy Drink Category. Awarded “2005 Best New Product Launch” by Coca-Cola North American Marketing. Within one year, expanded category to include Rockstar and Tab Energy. -
Sr. Marketing ManagerCorby Spirit And Wine Limited Sep 2003 - Sep 2004Toronto, Canada Area -
Marketing Manager, Refrigerated InnovationParmalat Canada May 2002 - Sep 2003Toronto, Ontario, Canada -
Innovation ManagerLabatt Breweries Of Canada Mar 2001 - May 2002Toronto, Ontario, Canada -
Brand & Program ManagerDiageo Aug 1998 - Mar 2001Toronto, Ontario, Canada -
Senior Market AnalystNielsen Jun 1996 - Aug 1998Richmond Hill, Ontario, Canada
Andrea Ward Skills
Andrea Ward Education Details
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Market Research
Frequently Asked Questions about Andrea Ward
What company does Andrea Ward work for?
Andrea Ward works for Cape Spear Collaboratory
What is Andrea Ward's role at the current company?
Andrea Ward's current role is Strategy and Research Consultant.
What is Andrea Ward's email address?
Andrea Ward's email address is an****@****aic.com
What is Andrea Ward's direct phone number?
Andrea Ward's direct phone number is +190523*****
What schools did Andrea Ward attend?
Andrea Ward attended Schulich School Of Business - York University, Memorial University, Newfoundland And Labrador.
What are some of Andrea Ward's interests?
Andrea Ward has interest in Children, Education, Health.
What skills is Andrea Ward known for?
Andrea Ward has skills like Brand Management, Marketing Strategy, Customer Insight, Market Research, Nielsen, Strategy, Brand Architecture, Segmentation, Market Analysis, Marketing Research, Marketing Management, Integrated Marketing.
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Andrea Ward
A Multi-Faceted Business Professional With Over 20 Years Experience In The Travel And Hospitality Industries.Greater Toronto Area, Canada1nursesimple.com -
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Andrea Ward
Canada
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