E-Commerce and Digital Marketing Specialist with 8 years of experience in e-commerce, digital marketing, project management and sales operations. Known for a resourceful approach at developing compelling campaigns and immersive brand experiences. Passionate for combining creativity and strategy to deliver impactful solutions. Skilled in fostering collaboration across multicultural, cross-functional teams, I bring a fresh perspective to the intersection of creativity, technology, and business development.
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E-Commerce SpecialistPerrot Image SaLausanne, Vd, Ch -
E-Commerce Operations SpecialistSwatch Jun 2024 - PresentBiel, Berne, Switzerland• Onboarding and training newcomers from markets worldwide on processes and digital tools• Established e-commerce implementation processes in new countries• Roll-out omnichannel services on digital platforms• Implemented new shipping methods, payment methods, and anti-fraud strategies• Daily monitoring global e-commerce platforms across 30+ countries• Managed global inventory and online product catalog -
E-Commerce Project LeaderSwatch Ltd. Oct 2022 - Jun 2024Biel, Berne, Switzerland• Managed online product launches and campaigns across different touchpoints globally• Led and executed global SEO improvement strategy• Led global e-commerce initiatives from scoping, stakeholder management and roll-out• Roll-out of omnichannel services on the website• Assisted designers and technical team on UX improvement projects• Coordinated e-commerce launch in new countries working with local markets and HQ• Assisted technical team in user story creation, UAT, release planning and feature implementation following Agile methodology -
E-Commerce SupportSwatch Ltd. Oct 2021 - Sep 2022Biel, Berne, Switzerland• Coordinated e-commerce and digital marketing campaigns for Swatch and Flik Flak globally• Coordinated online collection launches working with internal HQ teams and global markets• Optimized landing pages and website navigation for SEO and UX improvement • Improved online product launch process in coordination with internal HQ teams• Monitored and reported digital initiatives’ performance using Google Analytics and Power BI -
Sales PromoterSwatch Ltd. Oct 2019 - Sep 2021Lucerne, Switzerland• Promoted sales by providing advice on products and customer service• Generated weekly and monthly sales reports with KPI analysis• Assisted in the point-of-sale displays set up to maximize traffic and conversion rate• Participated in international events through brand promotion and event support• Monitored stock levels by performing weekly controls• Coordinated in-store omnichannel orders -
Logistics CoordinatorHelm Ag Jul 2017 - Feb 2018Mexico City, Mexico• Coordinated daily logistic operations for the delivery of industrial products from warehouse to B2B customers' end• Coordinated the import of product supply, transport process and warehousing• Analyzed and reported transport and warehousing supply to ensure cost-optimization and customer satisfaction• Implemented new procedures for improved efficiency in logistic operations• Managed warehouse inventory and stock levels• Participated in the continuous improvement project between HQ in Hamburg, sales office in Mexico City and strategic projects office in Texas -
Project Management InternConsultoría Nagaia Jun 2016 - Jun 2017Huixquilucan, Estado De México• Developed promotion projects in international fairs and target market analyses for clients• Developed export plans for B2B customers including end-to-end international logistics plan• Performed logistic cost analyses including transport, customs and warehousing• Coordinated and followed-up end-to-end logistic and import process of goods from Asia
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Sales AdvisorYamaha Motor México Jan 2015 - Nov 2015Área Metropolitana De Ciudad De México• Brand representation during sales, customer interactions and events• Handled social media, e-mail newsletters and online marketplaces• Supported on the implementation of CRM system• Maintained inventory levels and pricing
Andrea Cusi Skills
Andrea Cusi Education Details
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Business Administration With Major In Business Development And Promotion -
International Business -
Italian Language And Literature -
Google Digital Marketing & E-Commerce Professional Certificate
Frequently Asked Questions about Andrea Cusi
What company does Andrea Cusi work for?
Andrea Cusi works for Perrot Image Sa
What is Andrea Cusi's role at the current company?
Andrea Cusi's current role is E-Commerce Specialist.
What schools did Andrea Cusi attend?
Andrea Cusi attended Hslu Hochschule Luzern, Universidad Anáhuac México, Ef Executive Language Institute, Google Digital Marketing & E-Commerce Professional Certificate.
What skills is Andrea Cusi known for?
Andrea Cusi has skills like Microsoft Office, Microsoft Excel, Oratoria, Liderazgo, Redes Sociales, Trabajo En Equipo, Ventas.
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