Andrea Fonseca Email & Phone Number

Columbus, Oh, Us

New York, Ny, Us

Responsible for global company revenue growth via royalty streams within DTC & Wholesale channels. Assess opportunities within categories to guide partners into appropriate product assortments, driving sales, profitability, and beneficial brand exposure. Manage distribution to evaluate positioning and product performance while expanding reach to new clients.

New York City, Ny, Us

Drive global brand expansion for three mature brands. Negotiate product agreements and explore expansion opportunities. Collaborate cross-functionally on legal issues and revenue streams. Provide direction to marketing team on global campaigns, social and brand ambassador programs. Grew e-commerce revenue through digital platforms and brand partnerships.

London, Gb

Responsible for driving profitable multi-million dollar global royalty revenue streams in categories including Women’s Intimates, Loungewear, Outerwear, Footwear, Handbags, Jewelry, Home, Children’s Apparel, Men’s Footwear and Fragrance. --Drive development of business and manage operations--Oversee key business and brand strategy initiatives--Manage marketing, PR and product launches--Lead contracting, legal processes and negotiations--Promote global expansion and corporate transformation

London, Gb

Manage daily operations and licensing function for division. Lead for all engagements and alliances with third-party brands that align with distribution segments. Assess new products, new markets and business opportunities.

Paris, Fr

Led brand management, product development, strategic planning and financial success of licensing division of retail business. Grew apparel business and assisted in negotiation of agreements and partnerships for additional brand expansion across the globe.

Responsible for marketing and management of apparel licensing function. Worked cross-functionally and in partnership with Design Services, Creative, Marketing, PR, Store/Shop Development, Retail & Wholesale. Led enterprise-wide initiatives and advanced Licensing division globally.