BCU is a credit union that serves 300,000 members across the United States and Puerto Rico.· Managed strategy, wrote posts, created graphics/videos and engaged with members on Facebook, Instagram and LinkedIn.· In first year, increased net audience growth by 54.9%, engagements by 91.6% and link clicks by 461.3%.· Researched, wrote and created weekly financial well-being animated videos for use on social.· Worked with HR to develop recruitment focused and employee advocacy based content for LinkedIn and Instagram.· Worked closely with campaign team and financial product owners to launch and report on paid social campaigns.· Implemented and developed UTM standards for use across all marketing channels to track conversions in Google Analytics.· Ran brand reputation initiatives to look for ways to improve member feedback, NPS rating and service accessibility.· Worked with social member care team for guidance on service issues, responses, brand voice and social listening.

The Radiological Society of North America (RSNA) is a non-profit organization with over 54,000 global members. RSNA hosts the largest medical meeting / trade show in the world, publishes five top peer-reviewed journals and provides continuing education for radiologists.· Oversaw RSNA social media strategy and collaborated with marketing managers to develop robust campaigns.· Managed a monthly editorial calendar and wrote content. Increased engagement across channels by 500% in first year.· Designed and implemented an Instagram strategy that increased followers from 3,000 to over 50,000 in 18 months.· Created and managed paid campaigns on Facebook, Instagram, Twitter and LinkedIn. Remarketed with use of pixels.· Interpreted data from Sprout Social to develop insights and write report summaries. Adjusted strategy accordingly.· Engaged in active social listening and report on members’ sentiment to help drive organizational decisions/communications.· Amplified campaigns by working with radiology influencers. Created outreach communications and content templates.· Managed a five-person team during RSNA’s week-long Annual Meeting attended by more than 50,000 radiology professionals. Wrote and shared 350+ social media posts/stories. Shot and edited videos on-site and uploaded to YouTube.

RSNA Informatics works with leaders in the radiology and healthcare IT communities to develop technology and tools that help radiologists work more efficiently while improving the quality and safety of patient care.· Oversaw various projects, organized meetings and teleconferences, coordinated multiple calendars and booked travel.· Managed and updated WordPress site for IHE International, a healthcare IT standards organization sponsored by RSNA.· Managed all IHE social media. Tripled Twitter followers and brought monthly impressions up from 2,400 to 200,000.· Worked with writer to develop content for IHE monthly newsletter and assembled for distribution through MailChimp.· Edited IHE webinar video content on Adobe Premiere. Created graphics for IHE using Illustrator and Photoshop.

IHE is an initiative by healthcare professionals and industry to improve the way computer systems in healthcare share information. RSNA sponsors and provides administrative support to IHE.

Independent television and film studio that produces and distributes first-run scripted and unscripted television series for U.S. television syndication. · Supported writers by performing research, participating in brainstorms and updating production binder to maintain continuity between show episodes. Worked with head writer to transcribe, format, proofread, edit and finalize all scripts. · Prepared comprehensive reports on network mandates and market trends to make recommendations for pitch strategy. · Developed sales materials for new TV shows. Wrote up copy and created pitch decks using PowerPoint and Photoshop.· Acted as key liaison in providing production information to department heads, producers, agents, managers and talent.· Oversaw writer staffing by reaching out to talent agents to solicit submissions and schedule meetings.· Managed calendar, scheduling, travel needs and expenses for executive producer.

Law firm that represents financial institutions and handles home foreclosures.· Prepared affidavits by analyzing judgment figures and calculating payouts owed to the plaintiff.· Handled all aspects of consent judgments: requested approvals, prepared court documents, followed up with defendants.

Global media and marketing services agency.· Developed marketing campaigns for companies to promote their brand through interactive media and branded content.· Created PowerPoint pitches of entertainment concepts and media plans for clients including Unilever, Sprint, and Wrigley.· Wrote copy and obtained images, video clips, and music to use in client presentations and viral videos.· Participated in summer intern project; collaborated with a team to create a one-year media plan for American Express.