Andrea Javor Email & Phone Number

Chicago, Illinois, United States

∙ Leading media agency relationship for Allstate and multiagency relationship for DIRECTV (Media, Creative, and Direct Marketing).∙ Providing strategic, full-funnel performance marketing support aligned with client needs.∙ Effectively bridging Holding Company solutions including data-driven, sports partnership, and innovative investment solutions meant to leverage unique tools in market to affirm competitive advantage.∙ Responsible to deliver growth, client retention, and key talent… Show more ∙ Leading media agency relationship for Allstate and multiagency relationship for DIRECTV (Media, Creative, and Direct Marketing).∙ Providing strategic, full-funnel performance marketing support aligned with client needs.∙ Effectively bridging Holding Company solutions including data-driven, sports partnership, and innovative investment solutions meant to leverage unique tools in market to affirm competitive advantage.∙ Responsible to deliver growth, client retention, and key talent initiatives across the business.∙ Passionate about developing the next generation of marketing leaders within the agency network. Show less

Chicago, Illinois, United States

∙ Contributed to Constellation Brands’ sales growth of 5% in Q3 2023 within competitive beer, wine & spirits categories.∙ Directly managed a team of digital and media team members responsible for a $400 million annual media budget.∙ Developed an integrated planning process rooted in consumer demand spaces for Modelo and Corona Beer brands, targeting 7-10% efficiency in advertising and promotional spend. ∙ Implemented digital-first agile marketing model across full portfolio of over… Show more ∙ Contributed to Constellation Brands’ sales growth of 5% in Q3 2023 within competitive beer, wine & spirits categories.∙ Directly managed a team of digital and media team members responsible for a $400 million annual media budget.∙ Developed an integrated planning process rooted in consumer demand spaces for Modelo and Corona Beer brands, targeting 7-10% efficiency in advertising and promotional spend. ∙ Implemented digital-first agile marketing model across full portfolio of over 15 beer, wine, and spirits brands.∙ Created a new agency evaluation model that significantly increased accountability and performance. ∙ Partnered with Spark to onboard the $1B global Meta account in 2021. ∙ Built media plans to support Kraft Heinz B2B initiative reaching independent restaurant owners.∙ Leveraged strong relationships in the marketplace to deliver new business growth for non-traditional agency (Billups).∙ Additional client projects have included Curaleaf, Transunion, P.volve, Lake Forest College, and Holly Hunt. Show less

Chicago, Illinois, United States

∙ Increased Harvest retail and wholesale revenues by 33% through optimized trade marketing efforts in 2019.∙ Created a marketing playbook for Harvest Health that positioned them for a successful sale to Trulieve in October 2021. ∙ Established marketing function at the company and built an expert team of 18 in Brand Management, Consumer Insights, Corporate Communications, Digital Marketing, Consumer Experience, as well as merging teams through M&A. ∙ Recommended and deployed a new… Show more ∙ Increased Harvest retail and wholesale revenues by 33% through optimized trade marketing efforts in 2019.∙ Created a marketing playbook for Harvest Health that positioned them for a successful sale to Trulieve in October 2021. ∙ Established marketing function at the company and built an expert team of 18 in Brand Management, Consumer Insights, Corporate Communications, Digital Marketing, Consumer Experience, as well as merging teams through M&A. ∙ Recommended and deployed a new customer data platform (CDP) that was integrated with the retail POS system to analyze 1st party data for future marketing strategies. ∙ Delivered foundational marketing elements that drove revenue and profitability including new website, CRM system, customer data strategy, search optimization, and store integration playbook. Show less

Chicago, Il

∙ Responsible for hiring, training, and managing a team of media professionals responsible for Connections Planning, Digital, Media, Customer Service, Social Media Strategy, and Digital Analytics.∙ Drove significant growth of Jim Beam global flagship brand by 13% YOY (2016-2017) by focusing on urbanization strategy.∙ Contributed to YOY category growth in American Whiskey (+7.5%) and Tequila (+10.5%) through improved mix of ROI-driving tactics following extensive testing.∙ Elevated… Show more ∙ Responsible for hiring, training, and managing a team of media professionals responsible for Connections Planning, Digital, Media, Customer Service, Social Media Strategy, and Digital Analytics.∙ Drove significant growth of Jim Beam global flagship brand by 13% YOY (2016-2017) by focusing on urbanization strategy.∙ Contributed to YOY category growth in American Whiskey (+7.5%) and Tequila (+10.5%) through improved mix of ROI-driving tactics following extensive testing.∙ Elevated the Jim Beam brand by building culturally relevant partnerships that resulted in heightened consumer affinity. ∙ Built long-term agency partnership model with Starcom that became a global standard of excellence by driving efficiency in fees of $1.5 million in 2017 while increasing overall effectiveness. ∙ Leveraged a demand space growth model and data from a global market contact audit to design a revitalized global media best practice model that prioritized channels with highest ROI.∙ Oversaw and actively engaged in relationships with numerous vendors including media properties, social media software platforms, programmatic partners, market mix modeling, as well as ad-hoc media effectiveness research firms. ∙ Increased retention rates at Beam Suntory and introduced career pathing model for digital employees within the larger marketing enterprise. Show less

Chicago, Illinois, United States

∙ Led full-service media agency team handling communications strategy, media planning, digital, and media buying for ConAgra brand portfolio including Healthy Choice, Orville Redenbacher, Slim Jim, and Alexia Foods.∙ Partnered with shopper marketing team for media solutions which increased SKUs in key commercial outlets by 12%.

Chicago, Illinois, United States

∙ Clients included Unilever Haircare & Deodorants, Northwestern Mutual, Nestlé, and Salton (George Foreman Grill).∙ Worked on the Integrated Agency Team (IAT) that launched the world-renowned Dove “real beauty” campaign.∙ Launched award-winning media plans for AXE Body Spray using cutting-edge marketing tactics. ∙ Extensive experience successfully collaborating with multiple marketing disciplines including shopper marketing, public relations, commercial marketing, and creative… Show more ∙ Clients included Unilever Haircare & Deodorants, Northwestern Mutual, Nestlé, and Salton (George Foreman Grill).∙ Worked on the Integrated Agency Team (IAT) that launched the world-renowned Dove “real beauty” campaign.∙ Launched award-winning media plans for AXE Body Spray using cutting-edge marketing tactics. ∙ Extensive experience successfully collaborating with multiple marketing disciplines including shopper marketing, public relations, commercial marketing, and creative teams.∙ Delivered best-in-class media strategy and execution across multiple brand client teams. Show less

Chicago, Illinois, United States

∙ Provided expertise on high-growth media vehicles for McDonald’s Global Division and implemented a plan of action to better leverage technological advancements in marketing during the rise of social media. ∙ Developed updated marketing strategies for reaching key growth segments including young adults, kids, and moms.∙ Served as subject matter expert on emerging media for OMD agency teams.