Andrea Dodd Email & Phone Number

Kelowna, Bc, Ca

Kelowna, British Columbia, Canada

Kelowna, British Columbia, Canada

Kelowna

Strategic marketing and communications implementation for Continuing Studies in order to increase visibility and constituent engagement.

Kelowna

Responsible for all digital marketing and advertising to support recruitment, educational programs, student services, community initiatives, communications and events at Okanagan College. Lead the planning, creation and distribution of digital and social media content that reinforces Okanagan College’s brand, strategic goals and key messages. Support social media administrators across the College's social media eco-system through consultation and collaboration.

Kelowna, Bc

Facilitator for Destination BC’s Remarkable Experiences Program, a hands-on, collaborative workshop for small and medium sized businesses to make their tourism experience stand out to potential customers. This role included facilitating the two-day Digital Marketing and Social Media Marketing workshop modules within the program, individual coaching with program participants, and conducting digital assessments of participant businesses’ online and social media presence.

Vancouver, Canada Area

Helped to demystify social media for my clients and empowered them to feel confident taking their social media marketing to the next level. Social Media Marketing Strategy | Community Management | Content Development | Blogger & Influencer Relations | Social Media Advertising | Reporting & Analysis | Coaching & Training

Vancouver, Canada Area

Focused on the attraction and retention of Daiya consumers through all digital and social channels. Acted as a liaison online - providing customer service, mediating conversation, prompting online dialogue and developing content that sparked discussion across various social media platforms. Networked with community members and identified, trained and empowered brand ambassadors to engage at a more significant level. Worked with a digital marketing agency to create a strategic online marketing plan and manage program implementation.

Vancouver, Canada Area

Developed Rocky Mountaineer’s global digital marketing plan to drive revenue, increase brand awareness, generate inbound traffic and encourage product adoption. Drove traffic to three e-commerce websites and fostered the online user experience through strategic content generation and site structure. Managed email marketing and lead generation programs through the CRM database. Created a powerful and engaging experience for the Rocky Mountaineer social media community. Led social media innovation and explored new opportunities and emerging trends.

Vancouver, Canada Area

Cooperative marketing project planning and implementation for tourism businesses and communities within the Vancouver, Coast & Mountains region.

Vancouver, Canada Area

Assisted internal departments and external partners in maintaining standards for four brands, and implemented marketing programs to heighten brand awareness and drive revenue.

Diploma, Tourism Marketing Management

Activities and Societies: BCIT Marketing Association Graduated with Honours

Ux Design

UX Design Foundations UI Design Foundations

Ubc Award Of Achievement In Social Media, Social Media

Certificate, Event Marketing

Education record