For more than 20 years, I’ve loved pushing the envelope on marketing innovation. Continuing to do things just because “that’s the way it has always been done” has never been the way I approach the highly-successful programs and campaigns that I create. Throughout my career, I’ve been driven to deliver both marketing and sales solutions for key stakeholders, largely motivated by the desire to see business growth from a cohesive strategic vision. I’m currently the Director of Marketing Innovation at a $36.8B B2B technology enterprise with expertise in brand awareness, channel enablement, strategic planning and marketing program creation, and execution.I enjoy connecting with other experts across the industry to share my professional experiences as it relates to marketing trends, leadership, relationship management and all things marketing and technology. I’m also driven to continue to learn more from the experience of others to help continue to grow the creative process. As I’ve always said, I’ll step away from this industry when I’ve run out of creative ideas, and right now I am nowhere close.Areas of ExpertiseStrategic Marketing | Account Development & Growth | Product MarketingBrand Identity | Exceeding Revenue Goals | Digital & Social MarketingProgram/Project Management | Client Satisfaction & Retention | New Product LaunchesCareer Accomplishments38% YOY increase in marketing-generated pipeline.Drove double-digit QoQ growth for 38 consecutive quarters on Service Line.Delivered marketing influenced revenue in FY17 above $613M.
Listed skills include Product Marketing, Channel Partners, Business Alliances, Solution Selling, and 45 others.