Andrea Jimenez Email & Phone Number

New York, New York, US

• Leadership over a team of 5 years resources to my team by ensuring that the appropriate strategies and tactics are executed in order to meet and exceed goals, hiring (designer, developers, sales team, and community.
• Lead all digital marketing efforts, with Descubriendo New York, Brand Awareness, marketing communications, SEO, Design and Branding, and Online Marketing (Social Media, Video, E-mail - marketing Strategize & Implement.
• 80,000 incremental followers within the target Spanish Community
• 47,000 incremental followers for the PortugueseOriginal video content creation and marketing efforts yielded 117K views on dedicated YouTube channelActively publishing and engaging audiences on social media.

• Recognizing the immense need for tourist information for non-English-speaking visitors to NYC, founded Descubriendo NY, an online web and social destination targeting Spanish and Portuguese tourist to NYWebsite.
• Segmentation models for Descubriendo New York, efforts–output and impact, competitive analysis, market intelligence, product and market development, promotions, strategic planning.
• Lead all digital marketing efforts, with Descubriendo New York, Brand Awareness, marketing communications, SEO, Design and Branding, and Online Marketing (Social Media, Video, E-mail - marketing Strategize & Implement.

• Evaluated condition of housing market and provided expert consultation to prospective homebuyers
• Coordinated and executed promotional efforts through open houses and mass media
• Expanded clientele base through effective marketing and negotiating deals which suited clients best and maximized company profits.
• Implemented customer-satisfaction public relations campaign before and after closings

• Provided stellar customer service by assessing customer needs and comparing them with market performance
• Implemented successful marketing campaigns through complementary seminars on the housing market, after which prospective homebuyers contacted the company to do business

• Achieved ambitious sales goals in a highly competitive market.
• Increased and diversified company portfolios to provide clients with several choices of banks with which to do business with.
• Analyzed the database to make decisions base on market information.

• Produce “Como Comprar su Casa” infomercial aired on Telemundo, through the development process including: gathering data, data management, synthesizing data to create scripts, and put together scenes to produce a.
• Conduct on-screen interviews.

Miami, Florida, US

• Wrote blurbs summarizing and translating journalism into the vernacular.
• Ensured proper order of teleprompter according to program producer’s directions.

• Directed scheduling, job assignment management of over 40 workers.
• Maintained and increased patronage through surveys and email campaigns.
• Created and ran advertising campaigns, such as flyers, radio commercials, networking.
• Made executive budgetary decisions and allocating funds to various projects.

• Analyzed viewership demographics of “Pase La Tarde” to better sell advertisement slots to companies
• Compiled statistics on viewership demographics into a presentable and convincing portfolio for prospective advertisers / Reported Colombian and International news

Manhattan, New York, US

• Optimize the marketing information from Zoni’s Database and create a new niche for Zoni programs.
• Gauged company’s competitors better establish Zoni’s position in the market.

• ProducerTalked Show Anchor
• Produce and anchored for “Ideas & Notas,” a television program whose target audience was college students.
• Hosted, live, Telecafe-sponsored events such as festivals and beauty pageantsAnchored for Telecafe in press conferences
• Interviewed public figuresResearch Market
• Analyzed channel distribution to ease transfer of services and remove the need for intermediaries.
• Researched new markets, leading to new programming—segments of which were sponsored by companies who targeted the same demographics the programming targeted.

• Promotions Show prep.
• Remote Broadcasting.
• Entertainment/news talk.

Non-Degree Continuing Education Media Communication, Broadcast Journalism

Associate Degree In Applied Science, Major: International Business

B.S. In Marketing, Minor: National And International Marketing

Non-Degree Continuing Education Production & Broadcasting, Radio And Television