Andrea Kutscheid Email & Phone Number

Munich, BY, DE

Munich, Bavaria, Germany

Volunteer in Commercial Marketing department at UEFA EURO 2024

Munich, Bavaria, Germany

Munich

Munich, Bavaria, Germany

Munich Area, Germany

Munich Area, Germany

Munich Area, Germany

Munich Area, Germany

Munich Area, Germany

• Conceptualization, Planning and Organization of national and international Freeride Mountain bike events, such as 26TRIX (Austria), Swatch Prime Line Munich (Germany) and Red Bull District Ride (Germany)
• Key Account Management: Budgetplanning, proposal management, development of project plans including respective resources, communication and reporting
• Athlete Management: point of contact for athetes within the scope of events, sponsor liaison and support, partner acquisition

Germany

Santa Monica, CA

• Packaging:Accomplishments:
• Launched more than 36MM cans across all special packaging projects on a regional and national level from 2011 – 2014
• Developed creative of 15+ special packages that brings to life the concept of each campaign and encourages the consumer to interact with the brand
• Improved packaging approval process by developing and implementing a special pack process including a special pack proposal and design template, as well as detailed timelines for each packaging project
• Managed After Action Review process for various special packs that helped optimizing future special packaging projects
• Collaborated with Trade Marketing to create compelling, engaging and premium packaging POS and ensured all packages and POS tools are in compliance with Red Bull company guidelines as well as FDA requirements Retail.

Fuschl, Austria

• Event Management: Accomplishments:
• Successfully planned and organized 20+ International Red Bull Colleges, BP Kick-Off Meetings, MM - and CC Meetings with up to 250 participants from 100+ countries per meeting, each meeting lasting 1 week:- Searched and.
• Coordinated 260 participants, media and hotels before and during „Red Bull Paperwings“ Contests in 2006 & 2009:Managed hotel reservations, created welcome packages, trained new and existing staff prior to the event on.
• Responsible for athlete management during Red Bull launch in DenmarkPackaging Management: Accomplishments:
• Manage all international special pack requests by coordinating packaging process between Operations, Legal, Marketing, external design agency and vendors
• Led color standardization throughout every production facility, size, product & material in order to ensure and maintain premiumness of the brand

• On Premise: Accomplishments:
• Supervise 10+ undercover “Passing Off” missions in On Premise outlets with scouts, musketeers and lawyers that ensure consumers are not misled when buying Red Bull
• Provide support to On Premise Manager on day-to-day basis: organize calendars, prepare presentations, plan and organize Regional Gastro Manager Meetings, manage expense reports and invoice approval processMarketing.
• Serve as Team Manager for Consumer Collecting teams (both Wings and SBM Manager) on a day-to-day basis: plan Wings missions, manage car pool and sampling textiles, support SBM’s with small fire planning and execution.
• Lead Movie Premiere organizations and sponsorships of film shoots with the Culture team
• Led event execution as Team Manager of Wings Teams and SBM’s at „Red Bull Flugtag“, „Red Bull Soapbox Race“, „Red Bull Race Down to the Middle of the Earth“

Certificate, Eventmanagement, 1,7

Certificate In Hotel Business Administration/Hotelkauffrau, Hotel/Motel Administration/Management

Higher Education Entrance Qualification/Abitur

Fachtrainer, Sports Studies