Andrea Raynor Email & Phone Number

San Francisco

Provides accounting and billing support to the project team. Responsible for setting up projects in ERP, preparing invoices per billing cycle, monitoring project financials and providing financial information to project management teams and senior management of the company.

Vallejo

Building businesses by partnering with owners to create unique brand awareness that leads to sustainable growth. Project Management. Business Growth, Branding. Merchandising selection. Social Media Promotional Design, Publication Design, Corporate Communications, Interactive Design, Motion Graphics, Social Media Campaign strategies, Business Development.

San Francisco Bay Area

Managed the product development pipeline from concept to market. Developed project plans, innovative briefs, analyzed market opportunities and worked with a cross functional team to bring products through a complete launch cycle. Worked on developing product messaging including measuring performance post launch. Worked on cross departmental team to.

Turn around management of 13 retail /salon doors with operations sales of $10 million through three changes of ownership. Implemented new systems: POS, allotment, HR, marketing, & inventory control. Retrained, motivated, developed and recruited team to hit all operational goals. Restructured financially draining district into a district with 7%.

Berkeley

Managed Retail and online channels for local soap and personal care manufacturer and retailer. Responsible for all recruiting, hiring, training, merchandising, and managing of three permanent stores and temporary holiday pop ups. Led seasonal initatives such as soap parties, perfume making classes, and do it yourself soap making bar. Designed company.

Oversaw retail sales operations of ten locations, managing over 100 employees for 30 year old Bay Area legend of personal care products. Responsible for planning, organizing, commanding, coordinating, and controlling retail channel (nine stores). Reported directly to company owner. Designed marketing and promotion plan. Devised strategy for merchandising.

First layer of distribution support for Vodafone Satellite Services- one of a team of eleven for nationwide distribution. Worked closely with master agents, 80 + sub-agents, and marketing department to introduce new product to niche market. Made direct sales calls, signed up additional segment dealers and executed sales strategies for wireless outlets..

Operated Pasadena retail store with success at exceeding sales quotas monthly. Worked with multiple departments to maintain resources for the store. Coached a staff of 13 reps and one assistant manager on successful selling skills to achieve commissioned based pay. Maintained strict/rotating merchandising standards. Coordinated monthly manager and staff.

Responsible for all aspects of store contribution to company financial growth. Managed/opened six units (100+ employees) in new Southern California Region. Directed hiring, training and development, ordering, budget development and control. Focused on balancing team harmony in fast paced environment while keeping productivity high. Exceeded both sales as.

Small business café in the Mission District. Consulted with owner weekly on various areas: concept, business plan, promotions, food standards, store design/ layout, product selection, equipment use and maintenance, marketing plan and human resource needs including employee manual, benefit implementation, and insurance plans.

Maintained strict merchandising and customer service standards in various departments: plush, children's books, preschool, and newborn. Specialized in high ticket areas: Steiff bears, customer children's furniture. Performance consistently rewarded for sales achievement. Perfected a pristine merchandise appearance and a friendly, approachable staff.

Bachelor Of Science, Industrial Technology

Master'S Degree, Interaction Design

Project Management

Education record

User Experience Design

Education record

User Experience: The Beginner's Guide The Psychology of Online Sales