I lead the Converse brand team within the agency, I have four people in my charge: social media manager, community manager, digital PR and designer; and I am in charge of: Lead the brand strategy in the design and communication process maintaining coherence both visually and content-wise, working hand in hand with brand representatives in Lima, NY and Sydney.Oversee and manage the community of microinfluencers within the global activities manual, events in which I manage from production… Show more I lead the Converse brand team within the agency, I have four people in my charge: social media manager, community manager, digital PR and designer; and I am in charge of: Lead the brand strategy in the design and communication process maintaining coherence both visually and content-wise, working hand in hand with brand representatives in Lima, NY and Sydney.Oversee and manage the community of microinfluencers within the global activities manual, events in which I manage from production to digital content; and manage the same community within the Discord application as active users.Plan and supervise the brand's content on social networks, from the sketch and script, through the realization of the pieces; to the translation of the presentation of the content to global and subsequent publication on social networks.Create and supervise the retail graphic pieces for all the brand's campaigns on its own website, the Coliseum website and the Saga Falabella, Ripley and Oechsle stores.I co-manage the lead generation process for the agency by generating digital strategies for new clients, and I take on some administrative roles such as interviewing, hiring and training new agency hires. Show less

I was able to coordinate, design and lead the strategy of Somos Belcorp (blend brand of ésika, l'bel and cyzone aimed at consultants) with a community manager and a designer, hand in hand with the brand's marketing coordinator and under the supervision of the agency's creative director.I elaborated metrics reports using KPI's for Instagram and Facebook, analyzing the actions of our brand and other benchmark brands.I collaborated in the creation of digital strategies for new… Show more I was able to coordinate, design and lead the strategy of Somos Belcorp (blend brand of ésika, l'bel and cyzone aimed at consultants) with a community manager and a designer, hand in hand with the brand's marketing coordinator and under the supervision of the agency's creative director.I elaborated metrics reports using KPI's for Instagram and Facebook, analyzing the actions of our brand and other benchmark brands.I collaborated in the creation of digital strategies for new clients hand in hand with the creative director and designer, creating concepts and graphic pieces that project the development of the brand under our management. Show less

I managed digital ecosystems and communities for brands such as Saucony, Uriage and Somos Belcorp, and startups; maintaining the brand language. I supported in the creation of content such as photos, videos and designs for social networks.

Created eye-catching, well-written stories and copy for Somos Belcorp's digital channels for consultants.

I participate as a speaker in the Advertising Theory and Practice class, with the topic: "Social Media Strategies", for the Communication School of the Universidad Católica Santo Toribio de Mogrovejo; addressing theoretical concepts and how to apply them in real cases.

I was in charge of achieving the implementation of products and services to end users as well as companies and developing a relationship between the client and the product. I also trained new employees on the services and led the team with continuous feedback.

I co-organized the Marketing Evolution Chiclayo congress with more than 250 participants from different cities in northern Peru (Chiclayo, Piura, Trujillo, Cajamarca, Chimbote, Huaraz, among others). I managed sponsorships with large and medium-sized organizations, in addition to administering the budget for ticket sales and managing the sales team to reach the capacity goals.

It was the first job where I performed several branches of my career. I created and designed visual concepts for BTL actions for brands such as Kimberly Clark, Backus, Aceros Arequipa and British American Tobacco; and their respective sub-brands. I was in charge and supervised actions in Tumbes, Piura and Lambayeque; as well as managing their budgets. Here I learned a lot about event organization.

Pude ayudar en la producción de proyectos audiovisuales, aprendiendo más sobre fotografía, vídeo y edición.

I was the host of the Best Cable Noticias newscast when I was still a communications student, thanks to my facility with words and my ability to speak.