Tell me if this sounds familiar?You’ve had solid traction on the revenue front but your growth has stagnated. Now your mind is racing wondering if your success was a fluke.Let’s push pause on the panic.BEFORE YOU SPEND MONEY on another business coach, brand designer, virtual assistant, mastermind or course…pretty please ask yourself:A) “Do I need more advice/education?”ORB) “Do I need someone to get inside my business and help me steer this ship?”Pop quiz? I know the answer.What your business actually needs is someone who strategizes to sell as easily as she breathes. Annnd is a collaborative partner that helps you execute.(instead of giving you more homework)B is ME!Here's how I can help 👇www.andrealittell.com

TowniesWS is a hyper-local blog showcasing handpicked happenings + the creative community of doers, makers & innovators in Winston-Salem, North CarolinaVoted Best Blog of 2016 in 'Best of Winston-Salem' by SmittysNotes.com ~ July 2016Blog featured as a Noteworthy local website in Winston-Salem Monthly Magazine~ January 2016

• Led cross-functional teams across multiple companies to develop annual marketing plans, guide messaging, ensure adherence to brand standards and manage weekly marketing and public relations project schedules.• Developed organization’s digital marketing strategy and performed continuous analysis through Google Analytics to improve conversion results. Tactics included branded and organic SEO, paid search, remarketing, display advertising, A/B split testing and referral link building.• Managed editorial calendar and content creation for company’s multiple websites, blogs and social media accounts. Results included a 270% growth in website traffic from social.• Developed identity/branding package and go-to-market strategy for company’s special event facility (WinMock at Kinderton). Employing heavy social media, SEO and grassroots tactics, results included a debut year wait-list demand for event bookings, recognition as Best Wedding Venue in the Triad by the readers of the Winston-Salem Journal, Davie County Chamber’s 2012 Business of the Year and consecutive WeddingWire.com Couple’s Choice Award winner. • Wrote creative briefs and managed award applications processes, helping the organization win eight international and regional awards from the International Society of Special Events, a listing on the National Register of Historic Places and the 2012 Carraway Award of Merit from Preservation North Carolina.• Wrote press releases, served as the main point of contact for all media inquiries, coordinated appropriate interviews and organized supporting story materials.

• Worked with leadership team and all business functions to identify and implement sales/operations process enhancements and ensure continuous workflow improvements.• Oversaw the development of a proprietary onsite event registration software program that streamlined the attendee check-in process and provided clients with robust onsite reporting for more precise post-event measurement and future planning. • Served as a primary point of contact for multiple projects and events within the scope of larger client relationships.

• Collaborated with external agencies to plan marketing efforts including trade shows, contests, referral programs and brand assets for company’s first national product roll-out. • Managed the schedule and logistics for simultaneous sales/marketing projects and events, including product appearances on The Ellen DeGeneres Show, QVC and The Rachel Ray Show.• Supported new account rollout on a national level, developed internal tracking processes to ensure on-time execution, and created and maintained account templates.

• Served as content editor for company’s intranet website (viewed weekly by 2,500+ retailers) and for company’s member newsletter (distributed monthly to nearly 5,000 contacts).• Developed promotional strategy and messaging for company’s bi-annual convention and tradeshow, including event branding, email marketing campaigns, direct mail campaigns, media kits, and advertisements. Promotional efforts encouraged a 30% increase in year over year attendance.• Wrote proposals and managed submissions for national awards, helping the organization win consecutive awards as Energy Star’s Retailer of the Year.

• Provided administrative support for the VP of Marketing and National Electronics Merchandising Manager.• Managed co-op advertising and manufacturer subsidized marketing promotions for Electronics department (totaling more than $12 million dollars annually). • Created content and product updates for company’s intranet website on behalf of companies like Sharp Electronics, DIRECTV and Electrolux to educate and inform the organization’s 2,500+ retailer database on new products and industry trends.