Andrea Kaye

Andrea Kaye Email and Phone Number

Integrated Producer, Business Affairs & Talent Payment ConsultantFreelance @
Andrea Kaye's Location
United States, United States
Andrea Kaye's Contact Details

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About Andrea Kaye

Highly collaborative, passionate Integrated Producer driven to high standards of creative excellence after years working at large New York advertising agencies. Excited to put my vast knowledge and expertise to use, either remotely or in person, on a project basis or full-time.Expertise in Art Buying/Art Production comes from 25+ years of close and productive partnerships across agency, client and production landscapes, steering every aspect of still production from campaign approval to delivery of hi-res files; working with photographers, non-union models, 2D illustrators, 3D/CGI artists, and retouchers to deliver the highest quality creative on schedule, within budget.Strong knowledge and competence in Video Production comes from 15+ years working with directors, DPs, production companies, SAG talent, 2D and 3D animation, motion graphics, editorial and post/vfx and sfx. My recent endeavors have centered on championing diversity and implementing sustainable practices on sets. My commitment to inclusivity and eco-conscious production is an integral part of my approach to every shoot, ensuring each campaign resonates with authenticity and responsibility.Please reach out for any/all production help, I look forward to hearing from you!

Andrea Kaye's Current Company Details
Freelance

Freelance

Integrated Producer, Business Affairs & Talent Payment ConsultantFreelance
Andrea Kaye Work Experience Details
  • Freelance
    Exec Integrated Producer
    Freelance Nov 2024 - Present
    New York, New York, United States
    Capabilities & Responsibilities: • Develop, nurture, and maintain strong relationships with agency, client and production partners leading to productive and respectful collaboration and enjoyable on-set environment.• Cultivate and institute inclusive productions utilizing diverse talent and production teams.• Execute measurable on-set sustainability (green) practices and protocol.• Detail oriented with strong organizational skills. Ability to prioritize, multi-task, meet deadlines and quickly adapt to shifting production needs.• Aggressive but fair and reasonable negotiator with strong knowledge of industry production approaches/methods and costs.• Ability to manage both large and small production budgets and terms of print usage agreements.• Develop, implement, oversee, and adhere to production schedules and timelines.• Stay current of best-in-class creative talent, industry trends, and emerging technology/innovation.• Collaborate with creatives and recommend creative vendors best suited to each project. • Establish non-union session and use fees for models and oversee casting and booking.• Work directly with third-party client marketing/production consultants when required.• Oversee and direct all elements of pre-production (casting /callbacks, location search/scouting, set building, prop & wardrobe styling, and hair & makeup selection) and shoots and coordinate and manage postproduction.• Schedule and attend all production meetings (agency/client pre-bid, creative vendor calls, pre-production).• Execute contracts – production contracts, purchase orders, model releases/SAG talent contracts, and location releases.• Consult with agency legal teams, advise on copyright and trademark laws, work for hire, and secure legal clearances when necessary.• Oversee successful integration of still shoots in conjunction with motion/film and delivery of print, film, digital and social deliverables.
  • Publicis Health (Razorfish Health, Colab, Heartbeat, Langand Us)
    Producer, Business Affairs And Talent Payment Consultant
    Publicis Health (Razorfish Health, Colab, Heartbeat, Langand Us) Sep 2023 - Nov 2024
    New York, New York, United States
    • Managed video, 2D and 3D animation, and still photo production and post production for top Consumer and HCP clients like Pfizer, GSK and AbbVie.• Oversaw business affairs and talent payment processes and negotiated contracts to ensure smooth project execution.• Implemented cost-saving measures resulting in increased efficiency and client satisfaction.
  • Mccann New York
    Svp Exec Integrated Producer
    Mccann New York 2013 - May 2023
    New York, New York, United States
    •Executive leader within the Integrated Production department. Responsible for advising all departments on still production process, recommending talent and producing integrated campaigns for print, motion, digital, social, experiential and OOH advertising.Clients: ADT, Agilent, American Airlines, Annovera, Ashley Furniture, Avaya, Avis, Bacardi, Boehringer Ingelheim, Chick-fil-A, Cigna, ExxonMobil, Gillette, Glaxo Smith Kline, Holiday Inn, Home Goods, Instax, Intel Corporation, Johnson & Johnson, Kohl’s, Lilly, Lockheed Martin, L’Oreal, Lucent Technologies, Lysol, Mastercard, MGM Resorts, Mucinex, NEOM, Nespresso, New York Lottery, Nikon, Pfizer, Prudential, Qualcomm, Reckitt, Sam Adams, Smirnoff, State Street Global Advisors, Unilever, Ulta Beauty, United States Army, US Bank, United States Postal Service, Verizon, and others.
  • Mccann New York
    Vp Exec Integrated Producer
    Mccann New York 2008 - 2013
    New York, New York, United States
    •As part of the Integrated Production department, oversaw successful collaboration between overlapping print and video shoots resulting in cost saving production benefits as well as maintaining creative continuity and excellence.•Although still photography, illustration/CG and retouching are my areas of strongest expertise, I've also enjoyed producing integrated, photographer/director led projects, with photography and video components, as well as overseeing the post in both areas, for clients such as MGM, NY Lottery, Qualcomm, and Verizon.
  • Mccann New York
    Vp Manager Of Art Production
    Mccann New York 1998 - 2008
    •Managed the 10 member McCann New York Art Production department. •Oversaw art production and produced global campaigns across all agency business including ExxonMobil, Mastercard, MGM, NY Lottery, Qualcomm, Verizon, and others.•Conceived and helped orchestrate the merger of Art Production with the Broadcast and Digital Production department, resulting in the agency's Integrated Production department.
  • Bbdo New York
    Vp Manager Of Art Production
    Bbdo New York 1985 - 1998
    New York, New York, United States
    •Established and managed the BBDO Art Buying department, hiring, training and mentoring all team members.•Changed the job title from Art Buying to Art Production to more closely align the role and responsibilities of the art buyer with that of the broadcast producer and to better reflect a more proactive, collaborative and accountable role within the creative department. •Oversaw Art Production and produced campaigns across all agency business including DuPont, Campbell Soup, FedEx, Frito-Lay, General Electric, Gillette, Hyatt Hotels, M&M Mars, United States Navy, Pepsi, Polaroid, Unilever, Visa USA, and others.

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Andrea Kaye's current role is Integrated Producer, Business Affairs & Talent Payment ConsultantFreelance.

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